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FASHION MARKET ADAPTATION
India's exports rising steadily due to policy push, reforms, official saysIndia's exports are seeing steady growth. Supportive government policies and improved infrastructure are key drivers. The nation aims for g...- For Gen Z diamonds are a personal style statement, not something they can tuck awayAs Millennials and Gen Z redefine luxury consumption in India, the natural diamond industry is evolving to meet their demand for individual...
- Why Amazon has struggled to crack IndiaAmazon's India strategy is changing: under new leadership, the company is focusing on profitability over rapid growth. This shift comes as ...
- No Santa for exporters this Christmas: Iran war disrupts supply chains, stretches transit times to 60 days, threatens marginsIndian exporters say longer shipping routes, rising input costs, and delayed payment cycles are squeezing margins and putting pressure on d...
- Old shopping funnel is gone: Gen Z is rewriting rules of retailGen Z is rapidly reshaping India’s online retail market, forcing brands and platforms to rethink traditional marketing strategies. Nearly h...
- Nearly half of India’s online orders are still COD. Why cash on delivery isn’t fading in the UPI eraCash on delivery continues to drive India's online shopping. Many first-time buyers, especially in smaller towns, prefer to pay after recei...
- Beyond metros: How small towns are driving the next wave of India’s e-commerceIndia's e-commerce boom is expanding beyond metros, with Tier-2 and Tier-3 cities now driving significant new demand. Improved internet, di...
- Chinese proverb of the day: 'Hang a sheep’s head to sell...' Life lessons on deception, false advertising, hypocrisy and why one should not easily believe promises or pleasant appearancesChinese proverb of the day explains the meaning of the idiom “Hang a sheep’s head to sell dog meat.” The story explores deception, false ad...
- Japan proves the next influencer economy may not involve humans at allJapan is witnessing a surge in AI-powered virtual influencers, with companies like Aww Inc. developing autonomous digital personalities for...
- Indian brands are disrupting sneakers — one ₹5,000 pair at a time. But can they earn trust?Sneakers are now a fashion statement in India. Local brands are entering the market with competitive prices and cultural relevance. These h...
- How the Rs 700 crore Libas brand is taking on Zara and H&MFrom fast fashion and global aspirations to diversified product categories and lightbulb moments, Keshwani elucidates the journey that help...
- Weekly Numerology Horoscope (27th April - 3rd May, 2026): A Powerful Reset Week of Career Momentum, Financial Clarity & Personal BreakthroughsWeek 18 of 2026 arrives with a fresh wave of energy, marking a powerful shift from emotional maturity into clear action and new beginnings....
- Lusting for lasting in instant age: Why consumers are choosing forever over fastToday's consumers are embracing a more sustainable mindset, steering clear of throwaway items in favor of possessions that stand the test o...
- She was co-actress of Prabhas, Dhanush, Ravi Teja. Left films for higher studies. What is she doing now? Who is Richa Gangopadhyay?Richa Gangopadhyay enjoyed a successful acting career in Indian cinema from 2010 to 2013, starring alongside major actors across Telugu, Ta...
- Beyond sneakers: Bachi Pullela’s ‘State of Joy’ bet in the footwear spaceBachi Pullela, Founder of State of Joy, discusses his transition from global manufacturing to building a consumer-facing brand rooted in In...
- Gucci-owner Kering aims to launch luxury Google glasses next year: CEOGucci is set to launch smart glasses with Google next year. This move marks a significant entry into AI-powered eyewear. The brand aims to ...
- Quote of the Day by Seth Rollins: 'If you're not learning, then you're stagnant. If you're stagnant, then you are not evolving and ...' Life lessons from USWWE champion in AI ageQuote of the Day by Seth Rollins: One of the most well-known and decorated American wrestlers, Seth Rollins wise words inspire people on an...
- YC partner on AI's funding gap, Indian startups; TCS CEO talks IT's resilienceHappy Monday! Y Combinator’s Ankit Gupta told ET in an exclusive chat that AI money is crowding at the top while early founders scramble fo...
- Quote of the day by Giorgio Armani: 'Jeans represent democracy in fashion' - lessons on equality, fashion and timeless style by the Italian fashion designer and founder of Armani GroupQuote of the day by Giorgio Armani: Giorgio Armani, a pioneer of minimalist fashion, famously stated, "Jeans represent democracy in fashion...
- Putting the desi in design: India seems to be the flavour of global fashionAt the Paris Haute Couture Week, Rahul Mishra made his ninth appearance and Vaishali Shadangule released her collection ‘Satori’. Kartik Ku...
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