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FACEBOOK CREATOR ECONOMY
India's new drama is about the fight for your 1-minute attentionIndia streaming platforms microdramas: Platforms are rapidly adopting microdramas, short, vertically shot melodramas. These bite-sized show...- CashKaro grows 72% to Rs 600 cr, enables over Rs 10,000 cr in sales to partner brandsCashKaro's growth, driven by efficiency and AI, enabled over Rs 10,000 crore in sales for partner brands. The company highlights the growin...
- MeitY moves to regulate online user-posted newsWhile the draft amendments unveiled on Monday do not categorise online users as publishers, the content generated by them may face the same...
- CEO Mark Zuckerberg all in on India: Nicola Mendelsohn, VP, Global Business Group at MetaReferring to reports of Zuckerberg implementing a hiring freeze and considering a potential restructuring of the company, Mendelsohn said a...
- Dukaan joins hands with ShareChat, Moj for merchants, creatorsDukaan, ShareChat, Moj will acquire another sales channel to grow their presence beyond SEO and Social Ads.
- Facebook shifts focus from news to creator economy amid TikTok threatFacebook executive Campbell Brown has told employees that the engineering and product teams at Facebook would, in future, spend less time o...
- Nagpur to New York dream possible because of new features: Meta India's Ajit MohanMeta India’s managing director Ajit Mohan talks about the company’s approach to attract creators and their role in developing the metaverse...
- Meta to skill 1 crore small businesses, 2,50,000 creators in IndiaThe centre will also showcase the impact of new technologies on the digital ecosystem of the country and will have a dedicated area for dem...
- Meta to skill 1 crore small businesses, 2,50,000 creators in India"India's not just the largest country for Facebook, WhatsApp and Instagram, it's also where in many ways, the future of the internet is bei...
- Instagram combines IGTV and feed videos into one format called ‘Instagram Video’Social media giant Facebook sees building a strong creator economy around its family of apps as an important step in fulfilling Mark Zucker...
- Facebook sees creator economy a step towards metaverseFacebook has seen over 35% growth year-over-year in the number of monetising creators and video publishers in India and over 160% growth in...
- Twitter rolls out bitcoin tipping, safety features in product pushTwitter will allow people to tip content creators with bitcoin and launch a fund to pay some users who host Twitter Spaces. feature. The an...
- NFTs: Blending commerce and metaverseNFTs have become a cynosure of all eyes. Artists, singers and even sportspersons are moving into this space. Football legend Messi has jump...
- Can Facebook's $1 bn plan to pay internet personalities help it regain lost fame?It is the strongest signal yet that the US social media giant now recognises the strategic importance of the "creator economy".
- Hello, content creators. Silicon Valley's investors want to meet youSilicon Valley appears far more interested in the digital tools and platforms used by the content creators than investing directly in the c...
- Ahead of Apple's developer conference, Facebook says it won't charge creators until 2023Apple's control over what apps make it to its app platform and its commissions of 15% to 30% on digital sales have come under regulatory sc...
- Instagram's new features will make it easy for influencers to earn moneyThe features will let creators recommend products on the app and a marketplace.
- Facebook to let content creators earn money from short videosFacebook says creators can now earn ad revenue from videos as short as one minute, down from three minutes previously.
- Instagram launches campaign to highlight business impact of influencer marketingInstagram said it's the platform's first campaign in India aimed at marketers and advertisers and will look at measuring the business impac...
- Creator economy built by TikTok, Likee to collapse, Indian video apps get ready to attract themBuilt and nurtured chiefly by the now-banned TikTok, Likee and Bigo Live, an estimated 15-20 million of the 200 million short-video app use...
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