Searched for
DIGITAL ADVERTISING SLOWDOWN
Bollywood's hidden crisis: Why hundreds behind the camera are fighting to surviveBollywood may be enjoying strong box office numbers in recent times, driven by films like Dhurandhar, Saiyaara and Chhaava. But many people...- Talent shortage slows AI project progress beyond pilot stagesIndia faces a looming AI talent crisis, with projections indicating a shortage of over a million professionals by 2027. Companies are strug...
- AI companies are barreling toward huge Wall Street debuts. A look at the biggest playersFrom Anthropic to SpaceX to OpenAI, tech giants are looking to take their shares public to access more capital in the race to shape the tec...
- 'Hero will benefit if fuel efficiency is top of mind': Hero MotoCorp CEOHero MotoCorp reports no domestic demand slump despite global challenges. The company is aggressively expanding its operations. CEO Harshav...
- Snapchat’s India advertiser base jumps 10-fold in just two years: Pulkit TrivediSnapchat has significantly expanded its advertiser base in India tenfold over the past two years, with a threefold increase in recurring ad...
- Zee secures FIFA World Cup broadcasting rightsZee Entertainment Enterprises has acquired media rights for the FIFA World Cup 2026 and 2030 in India. This move signals Zee's re-entry int...
- Delhi HC upholds TRAI’s 12-minute ad cap, dismisses TV broadcasters’ petitionsIn a landmark ruling, the Delhi High Court reaffirmed the regulations restricting TV advertisements to a maximum of 12 minutes per hour. Br...
- Ad slowdown dulls impact of HC relief on TV landing page revenuesBroadcasters face a tough advertising market. The Kerala High Court's decision on TV ratings provides temporary relief for cable and DTH op...
- Colgate-Palmolive India leans on premium products, advertising to drive growthColgate-Palmolive India is boosting investments in premium products and advertising. The company prioritizes volume-driven growth over marg...
- Target doubles growth forecast, but cites caution as consumers remain stretchedThe $59-billion retailer has muddled through three straight years of declining revenue as cost-conscious shoppers moved to cheaper options....
- No World Cup 2026 telecast in India, China? Here's why FIFA faces broadcast crisis in world's two most populous countriesFIFA has concluded agreements with broadcasters in over 175 territories globally, it said in a statement to Reuters.
- Football: FIFA faces World Cup broadcast crisis as India's Reliance offers $20 mln, China deal unannouncedIn an unprecedented twist, soccer enthusiasts in India and China are bracing for a World Cup viewing crisis. Negotiations for broadcast rig...
- IPL 2026 sees 3% dip in TV ad volumes in first two weeksTelevision advertising for the Indian Premier League saw a slight dip in early matches. Factors like a rain-hit game and reduced spending o...
- Falling ad spends, fewer subscribers spell trouble for TVIndia's television broadcasting sector is grappling with challenges as advertising and subscription revenues face pressure. FMCG companies,...
- New York Times Q4 Results: Revenue hit by weak ad spending. Stock slips over 8%An uncertain economy has led to advertisers reducing their marketing budgets and sticking with safe havens such as Meta, while readers also...
- Media & Entertainment sector grew 9% in 2019: FICCI-EY reportAdvertising growth was muted due to overall economic slowdown in the second half of calendar 2019 which also impacted festive ad spending a...
- Demand for measurable advertising prompting a move towards digital: Jehil Thakkar, DeloitteIf GDP is going to be about 4.5-5%, then ad revenue growth will be somewhere in the 9-10%, says Jehil Thakkar, Partner, Deloitte India
- Digital ad spends rose 26% in 2019: DAN reportData from Dentsu Aegis Network (DAN) showed that digital ad spend climbed 26% last year to reach Rs 13,683 crore. A DAN report also maintai...
- Indian M&E industry to grow at 13.9% CAGR to reach Rs 2,419.4 billion by 2021: FICCI-KPMG reportThe 2017 report says M&E sector grew by 9.1% from Rs 1,156.5 billion in 2015 to Rs 1,262.1 billion in 2015, while overall advertising grew ...
- Advertising will look up in 2014 and may grow by about 8-10%: Thomas PuliyelAdvertising will most probably look upand grow at around 8-10% in 2014, which is twice the level at which it grew last year.
Load More
