Searched for
CUSTOMISED ADVERTISING
Meta launches paid subscriptions for Instagram, Facebook, WhatsAppMeta has launched paid subscriptions for Facebook, Instagram, and WhatsApp, offering enhanced features like audience growth tools, premium ...- Japan proves the next influencer economy may not involve humans at allJapan is witnessing a surge in AI-powered virtual influencers, with companies like Aww Inc. developing autonomous digital personalities for...
- ETtech in-depth: Home interior startups lean on AI to shave costs, chase profitsIndia's home interior sector is turning to AI to combat high customer acquisition costs and operational expenses. Companies like Homelane a...
- Canva buys Simtheory, Ortto to boost AI, martech muscleCanva has acquired Simtheory and Ortto to strengthen its AI and marketing capabilities. Both companies were founded by Chris and Mike Shark...
- Grand Theft Auto VI Release Update: Take-Two Interactive CEO drops a big hint about pricingGTA 6 Price Confirmed: Grand Theft Auto VI arrives on consoles November 19, 2026. PC gamers face a wait, possibly until late 2027. Take-Two...
- S.Korea fines Google, Meta billions of won for privacy violationsThe privacy panel said the firms did not clearly inform service users and obtain prior consent when collecting and analysing behavioural in...
- Airtel launches ad tech platform to tap $10 billion digital advertising market“Airtel Ads allows brands of all sizes to curate consent based and privacy safe campaigns to one of the biggest pool of quality customers i...
- Companies step up customised adverts for small town, rural consumers in response to demandLarge Indian consumer goods companies including Parle, Coca-Cola, ITC, Dabur and Marico said they are escalating advertising customised to ...
- ZEE launches online platform for retail advertisersThe new offering ZEEMitra.com will recommend ideal channel mix to reach out to the relevant target audience
- India's digital advertisement spend may hit Rs 13000 crore by 2018: Survey"Around 50 per cent of their overall advertising spend was on digital followed by e-commerce, telecom, technology, banking and financial se...
- Digital advertising spend may touch Rs 13k cr mark by December 2018: SurveyThe digital ad spend, currently at Rs 9,800 crore, will see an exponential increase on widespread usage of 3G-4G services and the ongoing s...
- Railway plans foray into radio to boost non-fare revenueThe Non-Fare Revenue (NFR) Directorate of Railway Ministry pegs the revenue from advertisements through onboard radio at over Rs 100 crore ...
- ShopClues unveils AdZone to bring in more sellersThe seller-bidding platform to advertise, execute and manage product campaign has been created in partnership with C1X.
- Advertising spends to fire up in 2018: Ernst & YoungThe company says people under the age group of 25, with more earning potential, will grow by 54% from the earlier growth rate of 40%, betwe...
- Facebook to partner telecom companies, OEMs to provide customised advertisingFacebook has the capability of matching its data on customer behaviour and usage with that of the telecom operators.
- Facebook partners Samsung, Micromax and Airtel with targeted adsFB is partnering with Airtel and Micromax Informatics and Samsung Electronics to provide them with customised targeted advertising and incr...
- IRDA pulls up life insurers for not highlighting projected rate of returnIRDA has pulled up life insurers for not highlighting the projected rate of return in their traditional product benefit illustrations.
- Life insurers must disclose investment return details in ads: IRDAIInsurance sector regulator IRDAI has directed life insurers in the country to mandatorily detail guaranteed and non-guaranteed benefits on ...
- Google extends freebies for Rajasthan to boost online salesIn order to popularise online retail shopping in India, Google India has decided to extend free support and advertisement offer for entrepr...
- Online video stealing TV's ad thunderOnline video advertising is seen changing rapidly as advertising growth rates in the online medium outpace TV. Here's how to beat 'weblifti...
Load More
