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CUSTOMER LOYALTY STARTUP
What if your AC could reveal its true monthly cost & detect faults before they turn into expensive repairs? Startup explains how it canHelium Air, a new AC startup, is challenging established brands like Voltas and LG by focusing on transparency and technology. The company ...
Why Amazon has struggled to crack IndiaAmazon's India strategy is changing: under new leadership, the company is focusing on profitability over rapid growth. This shift comes as ...
One Of A Kind Startup Awards 2026: Finally, recognition for startups that put customers firstThe One Of A Kind Startup Awards 2026 recognises startups redefining customer experience in India’s digital-first economy. Presented by The...
ETtech In-depth: Amazon’s quick commerce blitz rattles Blinkit’s playbookAmazon's aggressive 10-minute delivery push is intensifying competition in India's quick commerce market, putting pressure on leader Blinki...
Beyond sneakers: Bachi Pullela’s ‘State of Joy’ bet in the footwear spaceBachi Pullela, Founder of State of Joy, discusses his transition from global manufacturing to building a consumer-facing brand rooted in In...
Tata Digital CEO on company's reset; Groww doubles net profit in Q4Happy Tuesday! Tata Digital CEO Sajith Sivanandan spoke to us exclusively about the ongoing restructuring at the company under him. This an...
In India, $1 housekeepers spark a consumer, worker frenzy despite safety risksSome Indian startups are offering house help for as little as $1 an hour, attracting thousands of women seeking work and consumers eager fo...
Customer loyalty startup Reelo raises $1 million from Silicon Valley investor Gokul RajaramAhmedabad-based startup Reelo, backed by Gokul Rajaram, raised $1 million. In addition to loyalty programmes, Reelo offers customer acquisi...
Razorpay acquires BillMe to build on its omnichannel capabilitiesFounded in 2018, Mumbai-based BillMe helps merchants send digital bills to customers. It also provides customer relationship management sof...
Capillary Technologies raises $45 million to fuel acquisitions and expansionThe software platform is looking to use the latest infusion to fund acquisitions, enter markets such as Europe, double down on its loyalty ...
Capillary’s fifth buy is US firm Brierley from NomuraThis is Capillary’s fifth acquisition globally and second in the United States, in line with its efforts to expand into the North America m...
Razorpay acquires rewards management company PoshvineThis is Razorpay’s fourth acquisition this year and the seventh overall. It comes close on the heels of its $200-million acquisition of off...
JFL to acquire stake in Thrive platform Hashtag Loyalty"This investment reflects the company’s intent of making strategic investments in promising start-ups and emerging businesses and is in lin...
What customers really want: Cashbacks and deep discounts can only go so farIndian startups are prone to emulate already successful global ideas. Simply put, we are a bunch of failing copycats.
Budget hotel chain FabHotels eyeing 30% revenue growth through loyalty programThe company wants to capitalise on the growing volume of millennials that make up a significant portion of the workforce today and travel r...
Can Lockated bridge the gap between home buyers and realtors with automation?Lockated serves as a customer management tool for realtors who use it for project differentiators and offer customized automation solutions...
How Kolkata-based startup Loyalie is helping businesses acquire and retain customersLoyalie, which has expanded operations to Bengaluru and Kochi generated a modest Rs 60 lakh in revenue in 2016-17.
How startups like Snapbizz, Loyalie are helping retail stores gain more salesStartups working with retail stores help in hyperlocal marketing and create targeted campaigns depending on the customer base.
How startups are helping brands to improve user engagementThe irony of customer loyalty is that it is created to make the customers more engaged with the brand but it ends up putting them in a blin...
Faasos introduces loyalty programme for regular customersSet up in 2011, Faasos now has a presence across 15 cities through 180 kitchens and Barman said that the target was to double this number b...