The global cricket economy faces a significant correction in 2027 as major media rights deals expire amid a tougher market. Reduced adverti...

ICC Chairman Jay Shah engaged with UEFA President Aleksander Ceferin in Munich, leveraging the Champions League final to promote cricket's ...

During an address to the Indian diaspora in Copenhagen, MJ Akbar criticized Pakistan's double-faced nature and questioned the point of enga...

Prime Minister Narendra Modi is set to visit Washington, D.C., focusing on trade, defense cooperation, and the Indo-Pacific strategy. The v...

Nykaa-KK Beauty, a joint venture between Katrina Kaif, Nykaa, and Matrix India Entertainment, plans to aggressively expand in overseas mark...

Nutrition multinational Herbalife hopes its partnership with the Indian Premier League (IPL) will help with its ambitious expansion in tier...

Viacom18 is looking to disrupt the out-of-home viewing for Indian Premier League (IPL) 2023 through a massive outreach to housing societies...

March could also see India hold its premier foreign policy event, ‘Raisina Dialogue’, in the first week (March 2-4), which will enable some...

Sources said the upcoming budget is likely to bring more clarity, including taxation issues fced by online gaming companies.

Prime Video has signed Airtel Xstream Fiber as the presenting sponsor and MPL, Nescafé, Noise, OLX Autos, and Vida as associate sponsors. T...

"Pop-up stores will be an ongoing exercise as it is helping us build relationships with customers even after the pop-up leaves the society....

Fantasy sports platforms are gaining popularity as viewers not only enjoy the thrill of the sports from the comfort of their homes, but als...

The NBA currently conducts two programmes with a massive outreach in India. While the Reliance Junior NBA is targeted towards school going ...

Twitter plans to monetise elections and cricket this year by charging political parties and brands for interacting with its user base.

Ranadivé, who on Friday secured a deal to buy basketball team Sacramento Kings, hopes to make basketball India’s second-biggest sport.

This exclusive worldwide rights partnership redefines the traditional outreach model with a focus on the needs of large screen mobile devic...

Home Minister P Chidambaram saw the killing of Osama "deep inside Pakistan" as a vindication of India's charge of Islamabad sheltering terr...