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CRICKET BROADCASTING RIGHTS
Brands flock to India’s England tour as marquee bilateral cricket holds ad appealCricket's enduring appeal is driving significant advertiser interest for India's tour of England, despite a generally cautious market. Broa...
Enhance experience with ads, not ruin itThe integrity of football is at risk with FIFA's introduction of hydration breaks, which double as advertising opportunities. Players and c...
Ireland vs India Live Streaming: When and where to watch Vaibhav Sooryavanshi’s debut, full match details, playing 11, weather and pitch reportIND vs IRE Live Streaming: Team India embarks on a new era with Shreyas Iyer taking over T20 captaincy, replacing Suryakumar Yadav. The rei...
Will Zee Entertainment’s FIFA World Cup deal turn the needle for its 3.3 crore shareholders?Zee Entertainment Enterprises pulled off a surprise win by securing India's broadcast and digital rights for multiple FIFA events through 2...
Rahmanullah Gurbaz credits Gambhir's inputs for rapid century against India in 1st ODIRahmanullah Gurbaz scored a brilliant 102 against India. He credited Gautam Gambhir for his technical advice. Gurbaz received guidance from...
FIFA World Cup marketing spends in India may halve as brands stay awayThe FIFA World Cup has begun in India with minimal marketing buzz. Brands are hesitant due to poor match timings and late broadcast deals. ...
Zee puts FIFA World Cup behind paywall to grow subscriber baseZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subsc...
'Need to leave cricket behind & find sports that are relevant'Zee Entertainment is making a significant long-term bet on football. The company has secured FIFA media rights until 2034, including upcomi...
'I try to make new players comfortable, they should talk freely to me': Spinner Kuldeep YadavKuldeep Yadav is set to guide new spinners Manav Suthar and Harsh Dubey. He wants to be a partner, not just a mentor. This approach aims to...
Why Amazon has struggled to crack IndiaAmazon's India strategy is changing: under new leadership, the company is focusing on profitability over rapid growth. This shift comes as ...
Zee secures FIFA World Cup broadcasting rightsZee Entertainment Enterprises has acquired media rights for the FIFA World Cup 2026 and 2030 in India. This move signals Zee's re-entry int...
'Excited to bring world's biggest sporting spectacles to Indian audiences': Zee CEO Punit Goenka after securing FIFA broadcasting rights till 2034Zee Entertainment Enterprises has partnered with FIFA. This collaboration will bring major FIFA football events to Indian audiences. The co...
With this RCB group, you don't need to be the one to step up every time: Virat KohliVirat Kohli expressed relief at not needing to carry RCB's batting alone, highlighting the team's multiple match-winners after their maiden...
IPL 2026 winner prize money: How much champions, runners-up, Orange Cap and Purple Cap winners will earn; prize money over the yearsIPL 2026 winner prize money: Royal Challengers Bangalore and Gujarat Titans are set to clash in the IPL 2026 final, with the winner securin...
Zee nears deal to bag India media rights for 2026 FIFA World Cup after JioStar exits raceZee Entertainment Enterprises is close to securing the broadcast and streaming rights for the 2026 FIFA World Cup in India. JioStar has wit...
Zee in talks with FIFA to stream World Cup 2026 in India amid uncertainty over broadcast rightsZee Entertainment Enterprises is in discussions with FIFA. The company aims to broadcast and stream the FIFA World Cup 2026 in India. This ...
The footwatching champion nationIndia is being described as a “champion of spectatorship” after Zee secured broadcast rights for the upcoming FIFA World Cup, even though t...
JioStar raises damages claim against Zee to $1.1 billionJioStar has raised its damages claim against Zee Entertainment Enterprises to over a billion dollars. The dispute involves a cricket broadc...
Aditya Birla Group bets big on IPL boom, says media rights frenzy is far from overAditya Birla Group sees strong future growth for Indian sports. The group believes IPL media rights will keep increasing in value. This is ...
FIFA media rights officials visit India where no World Cup broadcast deal is yet signedFIFA officials are in India this week to secure a broadcast deal for the upcoming World Cup. Millions of Indian football fans may miss the ...