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Will Zee Entertainment’s FIFA World Cup deal turn the needle for its 3.3 crore shareholders?Zee Entertainment Enterprises pulled off a surprise win by securing India's broadcast and digital rights for multiple FIFA events through 2...18 Jun, 2026, 10.25 AM IST- FIFA World Cup marketing spends in India may halve as brands stay awayThe FIFA World Cup has begun in India with minimal marketing buzz. Brands are hesitant due to poor match timings and late broadcast deals. ...12 Jun, 2026, 12.35 AM IST
- Zee puts FIFA World Cup behind paywall to grow subscriber baseZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subsc...11 Jun, 2026, 01.08 AM IST
- Lewis Hamilton and Kim Kardashian are worth $2.45 billion combined—but his anti-billionaire remark is going viral. Here's what he saidSeven-time Formula One champion Lewis Hamilton's clip has sparked a controversy after his past comments on wealth inequality resurfaced on ...09 Jun, 2026, 08.42 PM IST
- 'Need to leave cricket behind & find sports that are relevant'Zee Entertainment is making a significant long-term bet on football. The company has secured FIFA media rights until 2034, including upcomi...08 Jun, 2026, 06.14 PM IST
- From roaring crowds to FIFA World Cup absence: What’s holding India back from football’s biggest stage?India's FIFA World Cup aspirations remain distant. Despite widespread passion, the nation struggles to produce elite footballers. Experts p...08 Jun, 2026, 01.33 PM IST
- IPL: RCB played in all matches that had over 400 million viewersRoyal Challengers Bengaluru's brand profile has strengthened after winning its maiden IPL title in 2025 and defending it in 2026. A recent ...08 Jun, 2026, 12.38 AM IST
- JioStar sees a dip in sports contract provisions in FY26JioStar India has significantly reduced its sports contract provision to over seventeen thousand crore rupees for FY26. This move addresses...03 Jun, 2026, 08.23 PM IST
- Shah Rukh Khan nearly said no to IPL: Lalit Modi reveals the Jaipur story behind KKR’s birthLalit Modi shares how Bollywood star Shah Rukh Khan was initially hesitant to buy the Kolkata Knight Riders. Khan, a football fan, doubted ...03 Jun, 2026, 09.48 AM IST
- Zee secures FIFA World Cup broadcasting rightsZee Entertainment Enterprises has acquired media rights for the FIFA World Cup 2026 and 2030 in India. This move signals Zee's re-entry int...02 Jun, 2026, 02.22 PM IST
- 'Absolutely shameful': Kapil Sibal slams BJP over attack on TMC's Abhishek BanerjeeSibal asked what action has been taken to book the perpetrators of the violence and questioned the silence of Chief Minister Suvendu Adhika...01 Jun, 2026, 06.29 PM IST
- 'Excited to bring world's biggest sporting spectacles to Indian audiences': Zee CEO Punit Goenka after securing FIFA broadcasting rights till 2034Zee Entertainment Enterprises has partnered with FIFA. This collaboration will bring major FIFA football events to Indian audiences. The co...01 Jun, 2026, 05.40 PM IST
- Dear IPL, we didn't mean to fall in loveOlder cricket fans, Baby Boomers and Gen X-ers, are drawn to the IPL's excitement. They watch with a mix of nostalgia and analytical observ...29 May, 2026, 11.52 PM IST
- 96% of Indian cricket viewers now on YouTube as digital superfans reshape sports marketing: GoogleAround the clock, Indian sports supporters are more connected than ever. YouTube stands out as a pivotal platform for sports engagement, wi...28 May, 2026, 12.17 PM IST
- Zee nears deal to bag India media rights for 2026 FIFA World Cup after JioStar exits raceZee Entertainment Enterprises is close to securing the broadcast and streaming rights for the 2026 FIFA World Cup in India. JioStar has wit...27 May, 2026, 01.18 PM IST
- OTT releases this week: From Akshay Kumar’s Jolly LLB 3 to Nicolas Cage’s Spider Noir, 8 new movies and shows you can enjoy on Netflix, ZEE5, Amazon Prime Video and JioHotstarThis week's digital releases offer a diverse cinematic experience, from Akshay Kumar's legal comedy 'Jolly LLB 3' to the Malayalam romantic...26 May, 2026, 08.17 PM IST
- The enigmatic Riyan Parag tides over trolls, injury, patchy form to justify RR's captaincy choiceRiyan Parag has led Rajasthan Royals to an IPL playoff berth. Despite past criticism and recent challenges, his batting and captaincy have ...26 May, 2026, 03.23 PM IST
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