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CREDIT ORIGINALITY IN ADVERTISING
Hollywood, Bollywood and AI: Who controls storytelling now?The landscape of entertainment is undergoing a dramatic transformation, thanks to artificial intelligence. Enhanced AI technologies are now...
Why building reputation capital is key to career growth and higher pay, explains QVerify's founder Devashish ChakravartySalary is Job 1. Reputation is Job 2. Most manage only one, says Devashish Chakravarty
International travel insurance: How to choose right cover with adequate medical protection, add-ons and claims supportMedical coverage, duration and geography, add-ons, and claims experience are some aspects one must keep in mind before selecting the intern...
GST 2.0 Inverted duty structure hurts FMCG, Pharma: Expert flags concernsIndian enterprises are navigating challenges posed by the Goods and Services Tax. The inverted duty scenario is particularly affecting FMCG...
Who was Piyush Pandey? The voice of Indian advertising who gave 'Ab ki baar, Modi sarkar' campaignKnow who Piyush Pandey was: Ad veteran Piyush Pandey, who redefined Indian advertising with his insightful and humorous campaigns, passed a...
Offshore gaming cos evade betting law via Surrogate ads, social mediaOffshore gaming companies are circumventing India's new anti-betting law through surrogate advertising and social media influencers. Parima...
Malia Obama’s first Nike ad under fire for alleged plagiarism as critics say it's shockingly similar to Indie filmmaker’s original workMalia Obama's Nike project, intended to showcase new talent, faces plagiarism accusations from filmmaker Natalie Jasmine Harris. Harris all...
Netflix hits fourth-quarter subscriber record, fueled by 'The Crown' and 'The Killer'Netflix exceeds subscriber estimates, adding 13.1 million subscribers in Q4 2023, driven by shows like The Crown and David Fincher's film. ...
Samsung fined $9.8mn for misleading Australian phone adsSamsung must also pay AU$200,000 ($140,000) toward the costs of the Australian Competition and Consumer Commission, the consumer watchdog t...
Facebook agrees to safeguards in ad discrimination caseUnder terms of a deal that must still be approved by a court, Meta will use artificial intelligence to make sure ads cross demographics to ...
Death to cookieWhile third-party cookies are currently the backbone of online advertising, they account for a small portion of Google's ad revenue.
‘Google tax’ could draw reprisal, US cautions IndiaUS also marked a slew of issues in India’s digital trade including those in the ecommerce policy.
Why taxing global tech cos including Google, Facebook, Tiktok and Neflix is easier said than done!The tax is on global companies that offer digital products and services to Indian residents. It comes into effect from April 1 after the go...
- Q&A: Banking & Finance
In 1982, we took a home loan of Rs 1.5 lakh from LIC, which was repaid in 1992. But LIC has not returned our original documents.
- Nitin Srivastava: Blending pride with design
Even his Cannes Lion nomination was not for advertising per se but a piece of work that affected his life and the lives of many of his coll...
- Sena, MNS want SBI to recruit only locals
SBI is threatened of serious consequences if it doesn’t recruit 80% and 100% locals in its proposed drive as per both the parties respectiv...
- Smart blogging can fetch you good money
Blogging was just a casual fad for Ramesh Venkitesh, 29, till a $110 cheque landed in his mail box one morning.
- Sonal dabral to replace Mohammed Khan as bates David Chairman
It’s the end of one of the longest innings in Indian advertising.
- Your credit card details may be up for sale
Don't be surprised if your bank account details or credit card numbers are up for sale on the Net for paltry sums. Fight against home loan ...
- Dark side of the web
The going rate for stolen credit card numbers currently ranges between 50 cents (Rs 20) to $5 (Rs 200) while bank account details are up fo...