India streaming platforms microdramas: Platforms are rapidly adopting microdramas, short, vertically shot melodramas. These bite-sized show...

The landscape of entertainment is undergoing a dramatic transformation, thanks to artificial intelligence. Enhanced AI technologies are now...

Gen Z is rapidly reshaping India’s online retail market, forcing brands and platforms to rethink traditional marketing strategies. Nearly h...

India’s growing use of smartphones, AI tools and social media is driving a surge in demand for digital storage, with experts warning of a “...

India is a major sports market, with cricket leading the way. The nation's sports economy is rapidly expanding. The focus now shifts to bro...

The pandemic shifted entertainment to digital platforms. Actors and personalities now earn significantly from online content. Vinay Thakur ...

Venture capital firm Andreessen Horowitz (a16z) has invested in the newly launched 24/7 media streaming company Monitoring The Situation (M...

Ankur Warikoo suggests smart spending builds wealth. He highlights five areas: learning, access, saving time, health, and building leverage...

IQiyi Inc. is set to transform its operations, anticipating AI will generate most films and shows within five years. The company is launchi...

VR Global Media has launched a $250 million capital programme to build a global entertainment platform, with an initial $120 million fundra...

OnlyFans' visionary billionaire owner, Leonid Radvinsky, has passed away at 43 after a cancer battle. He acquired the adult-content platfor...

The idea is to transform passive followers into active participants and, in the process, unlock new revenue streams. “India’s Got Latent co...

In May 2022, live streaming platform Rooter said that it had signed a deal with esports team Godlike as part of its plan to invest Rs 100 c...

The programme includes grooming through preliminary and advanced genre-based training courses, mentorship, spotlight programs, and in-depth...

It’s raining collaborations on Instagram for 24-year-old Vaishnavi Nalbalwar, who shifted six months ago to Pune from Raigarh. Though Nalba...

The collaboration will help Flipkart scale video commerce in the country and engage the next 200 million ecommerce customers.

In comedy, the campaign showcases "BeingIndian" the quirky, Indian, Observational and Youthful channel with over a million subscribers and ...