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CONTENT SPENDING INDIA 2023
Sony Pictures Networks India profit climbs 16% in FY26 as sports drive growthFor the fiscal year 2026, Sony Pictures Networks India recorded an impressive 16% surge in profit, largely thanks to a robust cricket sched...
Broadcasters, streamers step up investment in premium non-fiction contentIndian broadcasters and streaming platforms are significantly increasing investment in premium non-fiction content. Unscripted programming ...
Meta CSAM breach triggers calls for digital safety rules overhaulThe notice to Meta has put the spotlight on India’s intermediary liability framework, triggering the question whether it is equipped to dea...
Tamil Nadu spends too much; Bengal earns too little: A tale of two deficitsTamil Nadu and West Bengal ended 2023-24 with revenue deficits, but their fiscal challenges differ significantly. Tamil Nadu's deficit stem...
Microsoft joins AI-driven tech layoff wave with 4,800 job cutsMicrosoft is cutting approximately 4,800 jobs, representing 2.1% of its workforce. This move follows a wave of tech layoffs and significant...
Netflix, Disney+, Amazon appeal French investment rulesStreaming platforms Netflix, Disney+ and Amazon's Prime Video said Monday they have filed appeals with French authorities to challenge new ...
'E20 safe for all vehicles, can solve energy, farm woes': Toyota's Vikram GulatiIndia's push for E20 fuel, compatible with all vehicles sold after April 2023, aims to bolster energy security, aid farmers, and combat cli...
Urban India spends 1. 6x more on weekends than weekdays: StudyThe weekend shopping rush has become a hallmark of urban Indian life, with discretionary spending nearly doubling as shoppers flock to mall...
Denmark intervenes in EU court case over publishers' rightsDenmark has stepped in at the European Court of Justice to back Belgium in a crucial case against tech giants like Google and Meta. The Dan...
How brands reach business leaders: The power of credibility, context, and visibilityBusiness leaders discover brands through trusted environments, meaningful industry conversations, and credible platforms, not just advertis...
Middle class, aspirational consumers to drive 93% of India's spending by 2036: SitharamanIndia's middle class is poised to fuel significant economic expansion, with 93% of all spending expected to originate from this segment by ...
Which Indian city tops the income charts?Bengaluru, Chandigarh, and Delhi boast the highest average incomes, while Chandigarh, Thiruvananthapuram, and Vadodara lead in household sp...
India's content investment surge fuels race to nurture new writing talentIndia's booming entertainment sector, with a projected $2.65 billion investment, is actively seeking new screenwriting talent. Major player...
Mother Sparsh sees up to 40% growth as baby-care boom defies consumer slowdownMother Sparsh anticipates a robust 30-40% revenue surge this year, defying broader consumption slowdowns. Indian parents are prioritizing t...
Psychology says people who love 'cute' videos of pets aren't wasting time: What this behavior revealsPsychology says people who love 'cute' videos of pets aren't simply avoiding work or spending time without purpose. Research shows that wat...
US construction spending inches up in May, but homebuilding weakIn May, US construction spending edged up by a mere 0.1%, influenced by increased mortgage rates partly due to tensions in the Middle East....
As India prepares for 11 big events in next 6 months, ministry promises spotless infraIndia is set to host 11 major international sporting events in the coming six months, including the World Badminton Championships. Followin...
Beyond traditional advertising: Make your brand reach business decision makersReaching the right audience today requires more than a successful campaign. As brands look to engage decision-makers in meaningful ways, in...
E25 petrol blend's test drive begins; study report expected by end of next yearIndia is embarking on testing E25 petrol, which contains 25% ethanol, to evaluate its capabilities in vehicles. This initiative seeks to bo...
From QR codes to fraud risks: 7 essential UPI facts every user should knowWe begin this new series with Bala, a curious young learner, as he explores money concepts. His first lesson: understanding UPI and digital...