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CONSUMERISM AT CHRISTMAS
What is Festivus? The real story behind Seinfeld’s fake holiday that became a real traditionFestivus, a quirky holiday born from Seinfeld and a real family tradition, offers an antidote to holiday commercialism. Celebrated on Decem...
Why Costco is shutting its doors on Memorial Day even as it emerges a winner in the tariff eraCostco will close all stores on Memorial Day 2025, continuing its tradition of honoring major US holidays. While the retailer steps back fo...
A resentful letter to Santa Claus from a woke Christmas enthusiastA child writes a scathing letter to Santa Claus, questioning his methods, motives, and relevance in the modern world. The child criticizes ...
TGIBF, thank god it's Black Friday hereBlack Friday in America marks the start of Christmas shopping and is catching on in India. It helps global brands push premiumisation and a...
The Name Of The Rose: Indians gifted more than 11 mn flowers in 2023Ferns N Petals' 2023 report unravels India's gift-giving landscape, spotlighting roses as the favoured choice, with around 11.5 million ite...
What is Boxing Day: Origins, traditions, and evolving celebrations explainedBoxing Day, originating in Victorian England, diverges from its boxing sport misconception. It symbolizes generosity as the affluent once b...
Puneet Chhatwal & Sanjeev Kapoor on their Jai & Veeru frienship, Indian Hotels & morePuneet Chhatwal says: “We are very pleased because we have a very strong not-like-for-like growth. We are opening two hotels a month and wi...
Black Friday isn't what it used to beThe days when scores of customers camped out at big-box retailers or trampled one another in the rush to get cheap televisions may be gone,...
Black Friday outpaced Diwali and Dusherra sales for D2C brands - GoKwikBlack Friday is one of the busiest shopping days of the year in the United States and falls on the Friday right after Thanksgiving, which t...
This time for Africa: For Indian exporters, a new continent of opportunities as demand wanes in Europe, USWith many developed nations seeing some sort of economic crisis, Indian firms are making a beeline for Africa.
Ship emission norms, war in Europe & demand slowdown cloud predictability of ocean freight rates: DB SchenkerAs disruptions become more frequent and widespread, supply chains will have to be more flexible, agile, and have back up plans to cater to ...
The joy of buying nothing new for the holidaysThis is not about being a Grinch, canceling Christmas or trying to pass a minimalist purity test.
Market likely to correct post Diwali; realty and metal stocks well poisedAs the quarterly earnings and festive season are behind us, the market is likely to witness year-end blues now.
Ever heard the 'KonMari' technique? Here's how such lifestyle hacks helped people build a businessThe method is prescribed by tidying expert Marie Kondo in a book.
Why the looming spectre of Nirav Modi is engendering vulnerability in India’s diamantairesThe demand for diamond jewellery, especially from unorganised players, seems to have decreased 10-15% within two months, suggested a pan In...
California dreaming: Discovering the magic of Christmas away from the consumerismComforting mulled drinks, fireplace conversations, love and laughter, Christmas truly belongs to everybody, believers and non-believers ali...
- Luxury marketing embraces green bling
As consumers face tougher times, the market for luxury brands is diverging, demanding not only exclusivity and experience, but ethics.
- Christmas marketing comes closer to Dussera-Diwali’s
Christmas marketing, though still no match for the Dussera-Diwali blitzkrieg, is beginning to catch on in sectors like retail, liquor and a...