Generative AI is set to revolutionise consumer shopping, moving beyond discovery to completing transactions. Young shoppers, particularly G...

Discover the fascinating history of dodha barfi, a beloved Indian sweet believed to have been created by a Punjabi wrestler more than a cen...

Psychology says the key takeaway is that many people are not necessarily worried about spending money, they are worried about making the wr...

Amazon is reshaping India's quick-commerce sector through significant investments in foundational infrastructure rather than merely focusin...

L'Oréal SA is acquiring a majority stake in Indian beauty startup Innovist. This move strengthens L'Oréal's position in India's rapidly exp...

From a macro perspective, it is clearly a good time to be bullish. But as valuations remain high in parts of the market despite the recent ...

Procter and Gamble India sees rising costs and softening urban demand, with company executives saying inflation will impact consumer spendi...

Psychology does not claim that everyone who prefers black-and-white clothing has the same personality traits. Human behavior is far too nua...

Nagaland is brewing a new future, shifting from its past to a vibrant coffee economy. Local farmers and young entrepreneurs are leading thi...

Thrift stores are witnessing a surprising surge in demand for vintage silver serving ware, with millennials and Gen Z leading the charge. T...

Retail chains from smaller Indian towns are planning to raise over Rs 7,000 crore through IPOs. These companies see capital markets as a fa...

Indian shoppers are losing thousands of crores yearly due to deceptive online designs. Hidden charges and forced add-ons affect millions of...

Mid-century metal dustpans are experiencing a revival, transitioning from cleaning tools to sought-after rustic decor. This trend taps into...

Viral business idea: A viral video showcases a young entrepreneur selling chilled RO water from a battery-powered rickshaw. He delivers pur...

Americans are adjusting their spending as fuel prices climb. Shoppers are altering routines, visiting discount stores for gas, and cutting ...

With inflation on the rise, Indian shoppers are favoring compact product packaging. This shift not only reflects changing consumer habits b...

Young people in China are transforming shopping malls into augmented reality battle royale gaming zones, inspired by popular titles like PU...