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ET Snapchat Gen Z Index: Gen Z is turning fitness into a lifestyle, step by stepIndia's Gen Z integrates health into daily life through digital tools and social influence, making fitness an identity cornerstone. This ge...- Beyond the card: How Mastercard delivers what money can’t buyOn the sidelines of the Global Fintech Fest 2025, Lavani Agarwal, Vice President and Head of Marketing and Communications, South Asia at Ma...
- Want to live longer? 5 proven budget-friendly longevity habits that science approvesWhile the longevity industry promotes costly interventions like full-body scans, supplement stacks, and elite wellness clinics, experts say...
- Black Friday reaches $10.8B in online sales: Top products soar with 622% sales | What people bought?Thanksgiving weekend saw a record-breaking surge in online shopping, with Black Friday sales reaching an all-time high of $10.8 billion, ac...
- July-Sept wearables shipment down 30% as brands clear inventoryWearable brands faced a decline in demand during the recent festive season. Shipments dropped as brands reduced inventory. Boat, a leading ...
- Quick-commerce risks: A lot can go wrong when everything arrives in 10 minutesQuick commerce is rapidly transforming India’s consumer economy by offering ultra-fast delivery times. Platforms like Blinkit, Zepto, and S...
- Gen Z: Brands chase 37.7 crore Indians for the $1.4 trillion money they may spendIndia’s 377 million-strong Gen Z population is redefining consumer behavior, influencing 43% of household consumption and pushing brands to...
- Infosys updates hiring process; govt pulls up Ola ElectricHappy Tuesday! Infosys has put in place a new recruitment system to combat fraudulent hiring practices. This and more in today’s ETtech Mor...
- Bitcoin's price could have a positive ripple effect on the broader crypto ecosystem: NFTFNThe recent rally in Bitcoin can potentially boost investor confidence and fuel further exploration and innovation within the broader ecosys...
- High-risk data fiduciaries to be regulated more granularly under Data Bill: MoS IT Rajeev ChandrasekharThe minister said it is the responsibility of the platforms (social media intermediaries) to do their due diligence, and that he is genuine...
- These face masks for cows have nothing to do with CoronavirusAt the moment the company says its product cuts an individual cow’s daily emissions from burps by about a third, and Norris hopes to raise ...
- Covid-19: Using AI and data science to combat health pandemicsTech platforms, telecom companies and governments need to come together at a time like this to work together towards addressing the balance...
- How consumers are adapting to ever evolving technologyGreater device access and choice means that now, functionality is table-stakes and consumers are increasingly responsive to the emotional e...
- The opportunities around the Next Billion UsersFirms are now waking up to the Next Billion Users (NBU) – a classification given to the segment of users getting online for the first time ...
- Artificial Intelligence, Machine Learning will help disrupt insurance models: Girish Kannali, InfogainIn an e-mail interaction Infogain's Girish Kannali discusses innovations in the insurance sector and more.
- Meet the digital crusader who is recasting the business model of Aegon Life InsuranceQuick to realize that the cloud model could rain considerable benefits for business, De Jong took quick strides to make Aegon Life fully op...
- Gartner study shows high abandonment rates for wearables"Continued growth in the adoption of smart watches and fitness trackers will now be from mainstream consumers instead of early technology a...
- Mobile growth shaping India’s internet usage: Google India reportWith over 200 Million mobile internet users in the country, mobile captured 60% share of all shopping related queries and over 50% share of...
- Smartphones turn smarter in 2015, gear up for 4G ride in 2016Estimates suggest that close to 30 per cent of the handsets being sold monthly are now being manufactured or assembled locally.
- India becomes hot destination for health trackers; brands like Goqii, Wello soon to be made availableIndia is emerging as a hot destination for health trackers with brands like Goqii, Wello launching their products first in India.
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