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CONSUMER BEHAVIOR IN INDIA
Forget scrolling, DoorDash's new AI chatbot lets you order dinner like you're chatting with a friendDoorDash on June 11th launched a new AI-powered chatbot that lets users order food, groceries, and restaurant reservations using simple pro...
Buddhist proverb of the day: 'Holding onto anger is like drinking poison and expecting the other person to die...' A powerful lesson on how inner peace often starts after releasing old grudgesThe Buddhist proverb of the day, “Holding onto anger is like drinking poison and expecting the other person to die,” highlights the harm th...
A new IPO frenzy: Why is Bharat making a beeline for bourses?Retail chains from smaller Indian towns are planning to raise over Rs 7,000 crore through IPOs. These companies see capital markets as a fa...
Keenly watching India-US trade deal developments: Brown-Forman India MDBrown-Forman, the maker of Jack Daniel's, is closely monitoring the India-United States trade deal. Positive signs are emerging for the bil...
AI isn’t just for large enterprises: Xebia's Anand Sahay on why MSMEs could be AI’s biggest winnersAs India accelerates its sovereign AI ambitions, the focus is shifting from infrastructure to outcomes, how businesses can harness AI to im...
Reassure homes, not just economy: Why India’s growth feels weaker at household levelThe ripples of global disruptions are felt in the everyday lives of Indian families, shaping individual narratives beyond simple data point...
The rupee warning: Six actions for business leadersThe Indian rupee is dipping to historic lows, approaching the 100-dollar threshold. Driven by market sentiment and a perilous cycle of fore...
India's new drama is about the fight for your 1-minute attentionIndia streaming platforms microdramas: Platforms are rapidly adopting microdramas, short, vertically shot melodramas. These bite-sized show...
For a match made in retail heaven, friction on earth can be realQuick commerce is transforming Indian retail. Platforms like Blinkit and Zepto now drive a significant portion of online sales for major FM...
Why the stock market has begun to climb the wall of worryMarkets often climb despite worries. In 2020, markets rose before economic recovery became clear. Now, in 2026, a similar pattern emerges a...
Why organized players like Titan Company could emerge bigger winners in India’s evolving gold marketIndia's gold market is rapidly formalizing despite high prices and tax hikes. Resilient consumer demand, especially for investment, favours...
India is the future and will be one of the biggest markets for us: Airbnb CEO Brian CheskyAirbnb is significantly expanding its presence in India, driven by a large Gen Z population and the potential of AI. The company aims to be...
Crude-linked energy crisis, softer monsoon may slow FMCG growth in 2026: ReportIndian FMCG volume growth is expected to slow down this year. Geopolitical tensions and a potential below-normal monsoon are key concerns. ...
Old shopping funnel is gone: Gen Z is rewriting rules of retailGen Z is rapidly reshaping India’s online retail market, forcing brands and platforms to rethink traditional marketing strategies. Nearly h...
Brands must adapt to permanent disruption as AI reshapes marketingWPP Media India declared brands face "permanent disruption" due to AI, quick commerce, and evolving consumer behavior, reshaping marketing ...
Indian consumers balancing aspiration with prudence, driving purposeful spending trends: ReportIndian shoppers are now spending with purpose. They are carefully balancing their dreams with smart financial choices. Consumers are focusi...
Swiggy Instamart logs 49x gold surge on Akshaya Tritiya with small-ticket gold driving quick-commerce boomSwiggy's Instamart experienced a massive jump in demand for gold and silver on Akshaya Tritiya. Urban shoppers embraced quick commerce for ...