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CONSUMER BEHAVIOR CHANGES FMCG
Chips or chocolates, India's brands want you to pay more for a fitter youFrom millet chips and protein-rich chocolates to science-backed skincare, FMCG companies are increasingly premiumising everyday products to...
I can hurt, but I can't win: The reality of India's D2C insurgentsIndia's new-age consumer brands are rapidly disrupting markets, with revenues soaring. However, a significant challenge persists: while cre...
Quote of the day by Jane Austen: 'Selfishness must always be forgiven you know, because...' Life lessons on radical acceptance, self-awareness, selective forgiveness, the power of boundaries, radical acceptance and human natureQuote of the day by Jane Austen reminds readers that some human traits are difficult to change. The famous line from Mansfield Park explore...
These 5 Charlie Munger psychology lessons show why mindset matters more than intelligence, talent, or luck — lessons from Warren Buffett’s most trusted partnerThe Charlie Munger psychology lessons continue to inspire people seeking smarter decisions and lasting success. Rather than relying on inte...
Best Mexican proverb of the day: "A tree that grows crooked never straightens its trunk." A life lesson on character formationBest Proverb of the day: The Mexican saying "Árbol que nace torcido jamás endereza su tronco" ("A tree that grows crooked never straightens...
Psychology explains why it's so hard to leave a toxic relationship; even when you know there's no futureLeaving a toxic relationship is incredibly difficult, even when the signs are clear. Emotional dependence, manipulation, and the lingering ...
Psychology says people who drink from oversized reusable water bottles all day aren't just staying hydrated: What this daily habit may revealPsychology says people who drink from oversized reusable water bottles all day aren't simply following a hydration trend. This daily habit ...
People who order takeout several times a week aren't lazy: What psychology says about this common habitPeople who order takeout several times a week aren't always avoiding cooking. Psychology suggests this habit can be linked to time manageme...
Quote of the day by Clint Eastwood: 'When you're young, you're very reckless. Then you get...' - Letters from Iwo Jima and Two Mules for Sister Sara actor revealed how people's behavior changes as they grow olderQuote of the day by Clint Eastwood: Clint Eastwood's quote reveals a fascinating human behavior cycle: initial youthful recklessness often ...
India's upstart consumer brands are growing three times faster than the marketNew-age Indian brands are rapidly outperforming established FMCG companies, growing over three times faster and reshaping various consumer ...
The ant discovery that stumped scientists started with one curious 8-year-oldAnts carrying oak galls study: A backyard discovery by an eight-year-old boy has unveiled a surprising interaction between ants, oak trees,...
Quote of the day by psychologist Albert Bandura on self-belief: 'People who believe they have the power to exercise some measure of control over their lives are...' - life lesson on why your beliefs can shape your futureQuote of the Day by Albert Bandura: Psychologist Albert Bandura emphasized that believing in one's ability to control life's trajectory sig...
Psychology says people who honk in heavy traffic may not be impatient, they could be reacting to stress, loss of control and mental overloadWhy do some people repeatedly honk in heavy traffic? Psychology suggests the behavior may be linked to frustration, stress, perceived loss ...
Psychology says kids who always sit in the same spot in the classroom may be creating a mental anchor for learningWhy do some children insist on sitting in the same classroom seat every day? Psychology suggests the behavior may be linked to routine, env...
No slowdown yet, but inflation and El Niño are risks: ITC's Sanjiv PuriITC Chairman Sanjiv Puri revealed plans for a Rs 20,000 crore investment over the medium term, including hotel expansion. He highlighted st...
Quote of the Day by American psychologist John B. Watson: 'There are for us no instincts...'- Life lessons on habit formation, human potential, personal growth by the Behaviorism pioneerPioneering psychologist John B. Watson asserted that human behavior is largely learned, not innate. His foundational work in behaviorism ch...
Psychology says people who never take their dishes to the kitchen and leave for others aren't always lazy, they may be repeating invisible patterns they learned years agoPsychology teaches us that everyday habits often reveal invisible social dynamics. The dishes themselves are rarely the real story. Respons...
Psychology says people who only shop during sales aren't stingy, their brains may be wired to chase value over pricePsychology teaches us that everyday habits often reveal deeper motivations. The sale itself is rarely the real story. Value is. Control is....
Psychology says women who return clothes often after ordering online aren't indecisive or always making impulsive decisions: What this shopping habit really means?Psychology says women who return clothes often after ordering online aren't simply making random decisions. Research suggests this habit ca...
Psychology says women who are ready to bargain heavily at any shop aren't frugal or afraid to negotiate: What behavioral research explainsPsychology says women who are ready to bargain heavily at any shop aren't simply trying to save money. Research in psychology and behaviora...