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CONSUMER BEHAVIOR ANALYSIS
Psychology says people who walk through an entire store before choosing anything may be resisting impulsive decisions- Psychology says why being given two choices can sometimes feel better than being given ten
- Psychology says people who check their travel bag several times may be seeking reassurance through repetition
- Psychology explains why you want to keep eating even when your stomach is full - and what your brain may really be looking forEven when your body has had enough, your brain can still crave food. This intriguing phenomenon highlights how pleasurable food can seem ap...08 Aug, 2026, 10.14 AM IST
- Quote of the day by Charlie Munger: “The single most important thing is knowing where...” — Inspiring life lessons on self-awareness, humility, wisdom, lifelong learning, and why understanding your limits can become your greatest advantage from the legendary investor and Berkshire Hathaway vice chairmanToday's Quote of the Day by Charlie Munger: Charlie Munger’s quote, "The single most important thing, if you want to avoid a lot of stupid ...28 Jul, 2026, 08.49 PM IST
- Quote of the day by Socrates: “Strong minds discuss ideas, average minds discuss events, weak minds discuss people”. Ancient Greek philosopher's timeless lessons on conversations, intelligence and peopleQuote of the day: Socrates' timeless quote “Strong minds discuss ideas, average minds discuss events, weak minds discuss people” encourages...25 Jul, 2026, 03.37 PM IST
- Psychology says people who use only free version of antivirus aren't careless: What this choice may reveal?Psychology says people who use only free version of antivirus aren't always ignoring online safety. Their choice can reflect how they evalu...17 Jul, 2026, 03.17 AM IST
- US Stock Market: Fed Chair Kevin Warsh unveils expert panels to overhaul US Central Bank policy frameworkFederal Reserve Chairman Kevin Warsh announced a comprehensive review of monetary policy. Five taskforces comprising prominent economists w...13 Jul, 2026, 01.26 PM IST
- Why Great Innovations Fail to ScaleScaling innovation today demands contributions from multiple partners. Many innovations fail not because of flawed ideas but because teams ...03 Jul, 2026, 05.01 PM IST
- How to Avoid a False Start When You’re Leading a Big ChangeMany leaders believe the greatest risk in change is moving too slowly. That’s often true. For the times it’s not true, the greatest risk is...03 Jul, 2026, 04.00 PM IST
- How global scammers use US tech to fleece peopleIndian scammer Safeer Koorimannil reveals how AI from American tech giants fuels global fraud rings in Myanmar. Trafficked to a scam center...30 Jun, 2026, 11.34 AM IST
- Researchers finally found evidence from a region in Space where nothing is supposed to escapeA historic black hole discovery is changing how scientists explore the universe. Researchers have detected possible fingerprints of a black...26 Jun, 2026, 12.13 AM IST
- The ant discovery that stumped scientists started with one curious 8-year-oldAnts carrying oak galls study: A backyard discovery by an eight-year-old boy has unveiled a surprising interaction between ants, oak trees,...24 Jun, 2026, 11.56 PM IST
- Psychology says people who keep reading reviews before buying a product aren’t indecisive or stingy: Why some brains need extra certainty before buyingPsychology says the key takeaway is that many people are not necessarily worried about spending money, they are worried about making the wr...21 Jun, 2026, 11.53 AM IST
- In 1955, TV engineer Eugene Polley tried to free viewers from getting up during commercials, and the remote control changed living roomsThe remote control, debuting in 1955, revolutionized the television landscape by placing the power of choice in viewers' hands. No longer t...11 Jun, 2026, 05.33 PM IST
- Psychology says people who optimize every part of their lives often end up more depleted than those who don’t, because constant measuring, tracking, and improving is itself more costly than the benefitModern self-improvement tools promise better lives through tracking. However, this constant monitoring can create stress and pressure. The ...10 Jun, 2026, 06.14 PM IST
- Every '70s home bar had this; now it's the retro bar decor you'd be thrilled to find at the thrift storeA 1970s vintage ice bucket is a popular thrift store find. These colorful, insulated plastic containers offer a sense of comfort and person...08 Jun, 2026, 05.39 PM IST
- Word of the Day: AbderianWord of the Day: One reason Abderian remains such a useful word is that it describes a deeply familiar human tendency. Nearly everyone has ...08 Jun, 2026, 02.18 PM IST
- Gas at $4: Americans cut back on discretionary spends as fuel bills mountAmericans are adjusting their spending as fuel prices climb. Shoppers are altering routines, visiting discount stores for gas, and cutting ...07 Jun, 2026, 09.56 AM IST
- The rupee warning: Six actions for business leadersThe Indian rupee is dipping to historic lows, approaching the 100-dollar threshold. Driven by market sentiment and a perilous cycle of fore...04 Jun, 2026, 11.40 AM IST
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