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COLOUR BRANDING NORMS
Xiaomi 17T review: Value smartphone done rightThe Xiaomi 17T strikes a balance between performance and camera capabilities, offering a well-rounded premium smartphone experience. While ...- India’s desi gaming startups tap culture and storytelling to break China’s grip on toy and board game marketIn the vibrant world of play, Indian board games and toys are experiencing a renaissance. Consumers are leaning towards locally inspired op...
- Cement cos in Meghalaya imported nearly 3 lakh mt of coal without valid papers: HC-appointed panelTwo cement companies in Meghalaya face accusations of violating norms in transporting over 2.93 lakh metric tonnes of coal. A high court-ap...
- From protest to politics: How Tamil Nadu’s melthundu became an identity markerA simple shoulder cloth, the melthundu, has a rich history in Tamil Nadu. It began as a gesture of respect, was later used to challenge cas...
- JP Nadda engages in repartee with TMC's Derek O' Brien over colour branding norms for West Bengal health centresUnion Minister J P Nadda and TMC member Derek O' Brien exchanged sharp remarks over the withholding of Rs 828 crore in National Health Miss...
- From Black to Blonde: The growing popularity of hair colouring in IndiaYoung Indians are increasingly opting for fashion shades of hair colours such as deep wine, caramel brown, and beige, instead of traditiona...
- Online booking for HSRP, colour-coded stickers for vehicles simplified in Delhi"The customer has the option to take a convenient date and time appointment for the affixation of plate at his chosen dealership of his veh...
- BS-VI compliant vehicles to display green sticker"...Vehicles complying with BS-VI emission norms shall have 1 cm green strip at the top in the third registration plate," as per a notifica...
- iQoo 3 review: A fine debut, packs powerful hardware & battery, good performance at the price pointThe highlight is the Qualcomm Snapdragon 865 processor, which is currently the fastest Android chipset.
- Here's how global exposure is adding new colours to the Indian paletteFor colour experts, India can be an unpredictable market.
- Plain packaging for cigarettes will kill industry: Tobacco institutePlain packaging means there would be no branding or promotional information on the packet. They would be replaced by graphic health warning...
- Uber changes logo, app icon in brand makeoverUber has changed its logo type and app icon and has taken the brand out of its monochrome palette and into a technicolour one.
- Return of pink pant! Men in corporate world move beyond staid 50 shades of grey to brighter huesAs New Delhi went to the polls recently, Robert Vadra voted for pink pants. Just like many men in the corporate world who have moved beyond...
- We’re neither a tel nor a com: Tata DoCoMoTata DoCoMo, perhaps the most aggressive new entrant in the GSM mobile telecom space in the country, stormed into the big league straight a...
- Drug cos face stricter checks on road to pricing freedomPharmaceutical companies will now have to face in-depth scientific scrutiny on how therapeutically useful are the ingredients that go into ...
- Kingfisher may board Deccan to fly abroadKingfisher and Air Deccan are exploring the possibility of starting co-branded flights to the US, connecting San Francisco to Bangalore and...
- Kingfisher, Air Deccan push for foreign ticketIn the latest development, the Kingfisher-Air Deccan combine has stepped up the pressure on government to get rights for foreign flights.
- Fresh getting stale in retailCall it a twist in the re-tail as new entrants keep it too basic. New retail players are simply jumping on to the ‘Fresh’ bandwagon, and pa...
- New Look set for Landmark JVThe $2-billion New Look, a fast fashion brand headquartered in UK, is likely to enter into an equity JV with the Landmark Group for tapping...
- F&B cos safe yet...The pesticide controversy has come back to haunt the cola giants, but does it have the power to hurt other food and beverage marketers as w...
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