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COLA MARKET DISRUPTION
Reliance may find it difficult to replicate cola disruption in biscuits: Britannia CEO & MDBritannia Industries has expressed confidence in its market position amid competition from Reliance Industries. While Reliance has entered ...- The great Indian biscuit battle begins: Can Reliance crack the code?Reliance Consumer Products Ltd is set to foray into India's competitive biscuit market, with an aim to leverage affordable pricing and a wi...
- Britannia Industries plans further price hikes amid food inflation impacting margins and boosting rural demandBritannia Industries is responding to persistent inflation by considering additional price hikes for its products. The company has already ...
- Britannia CEO plays down Reliance's pricing threat in India biscuit marketReliance Industries' Independence biscuits are entering India's competitive biscuit market with packs starting at Rs 5, but Britannia CEO R...
- Zero-sugar drinks hit the sweet spot as sales double for PepsiCo and Coca-Cola in Sept qtrDuring the July-September 2026 quarter, consumer demand for zero-sugar and low-sugar beverages significantly increased across India. PepsiC...
- PepsiCo, Monster, Reliance Consumer Product win reprieve on 'energy drink' label ban in IndiaThe regulator in June ordered makers of high-caffeine beverages sold as "energy drinks" to stop using the description, rejecting the indust...
- Reliance, PepsiCo, Monster get court breather over Campa ‘energy drink’ label banFSSAI's order barring Reliance Industries from selling its Campa beverages as “energy drinks” has been put on hold. This is an interim reli...
- Reliance Consumer Products quadruples authorised capital to ₹40,000 crore as FMCG business scales upReliance Industries has expanded the authorised share capital of Reliance Consumer Products to ₹40,000 crore. The company has tripled its b...
- Glass, PET keep spirits high amid can shortageIndian beverage firms are increasingly using glass and PET bottles for packaging. This shift occurs as the West Asia conflict disrupts alum...
- Will RIL's next big scoop melt market?Reliance Consumer Products will launch its own ice cream brand, Bombay Creamery. This move marks Ambani's entry into a market dominated by ...
- Ambani uses ₹10 power again for the next disruption in a hot Indian marketReliance Consumer Products has entered India’s ice-cream market with Bombay Creamery, pricing cups, cones and sticks from ₹10. The brand is...
- Diet Coke shortage a wonderful problem; India lost share but an attractive market: Coca-ColaThe CFO of Coca-Cola pointed out the Diet Coke shortage in India as a promising sign of consumer demand, even while facing the pressures of...
- In India, Iran war forces Diet Coke to roll out a bigger can, heftier price tagCoca-Cola has raised Diet Coke prices in India by over 10% after the ongoing Middle East conflict disrupted supplies of aluminium cans. The...
- ITC enters cola wars with B Natural Coconut Cola, bets on healthier fizzITC Ltd has launched B Natural Coconut Cola, entering India's competitive beverage market. This new drink combines cola taste with coconut ...
- FMCG cos face disruption in Sept quarter, upbeat on future growthIn the September quarter, India's FMCG landscape faced a setback, with major players such as Unilever, Reckitt, Heineken, PepsiCo, and Coca...
- Reliance & HUL’s new googly set to stump another market in IndiaReliance Consumer Products Ltd has partnered with former Sri Lankan cricketer Muttiah Muralitharan to launch Spinner sports drinks at Rs 10...
- Reliance to take Campa overseas to add more zing to cola businessReliance will introduce Campa Cola in the Middle East, starting with Bahrain and expanding to countries like Oman and Saudi Arabia. This st...
- Rs 20 Coca-Cola bottles: Reliance's Campa perhaps changing the gameCoca-Cola plans to reduce the price of its 400 ml PET bottles from Rs 25 to Rs 20. This pricing change will be implemented in southern Indi...
- Reliance's not-so-secret weapon makes Tata sound alarm as new disruption hitsMukesh Ambani's Campa Cola: Reliance Industries's FMCG arm is reshaping the Indian beverages market by reviving Campa Cola, offering lower ...
- Will Mukesh Ambani pull a Jio on Coke and Pepsi?Reliance's Mukesh Ambani has revived the Campa Cola brand to challenge Coca-Cola and PepsiCo in India. By offering products at half the pri...
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