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A nation of sporting moments, not yet a sporting cultureIndia celebrates sports in flashes, with non-cricket athletes often struggling for recognition and financial security. Despite government s...- How new online gaming rules will change your income tax and legal exposure depending on the kind of game you playAn online game is any game played on a phone, laptop, or digital device, operated through software using the internet or any form of electr...
- India's non-cricket leagues are growing, but sustainable success remains elusiveIndia's non-cricket sports leagues are striving for success after the IPL's model. Many face challenges like broadcaster exits and fan enga...
- "Gaming not just play, it is livelihood": E-Sports Players Association writes to PM ModiThe Esports Players Welfare Association (EPWA) has appealed to Prime Minister Narendra Modi regarding the Online Gaming Bill 2025. EPWA is ...
- Does your kid want to be the next Kohli, Ronaldo? Financial planning for kid’s sports career needs a different strategy than for education, here’s a guideAs India embraces sports as a viable career, parents are increasingly willing to invest in their children's athletic pursuits. However, the...
- Gukesh Dommaraju's triumph heralds '83 moment' for chessGukesh Dommaraju's World Chess Champion title has boosted chess's popularity in India. Livestream records have been set, and platforms like...
- King of Chess may now rule the world of brandsGukesh's World Chess Championship victory has propelled him into the spotlight, attracting potential brand endorsements. His win is expecte...
- After historic victory in Budapest, India's chess champions attract major talent agenciesIndia's historic double victory at the Chess Olympiad in Budapest has led to a rush among sports talent firms to sign the young stars for s...
- Flying high: How airlines are using tailfin design to boost brand recallThe sky is the limit for airline marketing, thanks to its unique tailfin design, nose and fuselage. Glynda Alves explores how airlines are ...
- Twist in the tail: The significance of airline liveries and tailfinsIn the world of aviation, the aircraft's livery, including the distinctive design on its tailfin, serves as a symbolic ambassador for the a...
- India has entered golden era of chess, we will have 100 GMs soon, says AICF chief Sanjay KapoorTeenaged GM Praggnanandhaa caught the country's imagination as he defeated world number two Hikaru Nakamura and number three Fabiano Caruna...
- Chennai still holds sway as the 'mecca of chess' as it readies to host high-profile Chess Olympiad"Earlier, Chennai’s chess culture was largely player-driven but now it’s parent-driven, with ambitious parents expecting children to fulfil...
- The dark side of chess: Payoffs, points and 12-year-old grandmastersChess grandmasters are not made in a day. Even the brightest talents need years to earn the highest and most coveted title in the game. To ...
- Kiren Rijiju urges people to encourage players by watching sports"Not everyone can play games, but if you can't play, then watch the games and encourage the players. The number of viewers of a game in a s...
- How to fund your child's sports dreamsSports is emerging as a possible career choice for many youngsters and parents need to plan their finances well in order to create future c...
- Non-cricket sports turn lucrative for brandsSponsors are discovering that sponsorship of other sports ensures better returns, unlike cricket where sponsorship fees have shot through t...
- Does GDP growth influence sporting performance?Yes, because as a country grows richer, it usually produces better sportspersons. The critical factor is how public resources are spent.
- Gold standardSaina's success at the Indonesian Open deserves to be commended.
- The game is onThe focus at the moment is only on select games and we need to widen our horizon to give due importance to not-so-popular games.
- Oil bloodbath: IOC freezes sponsorships, grantsCricket, tennis and hockey are to suffer most. Other oil companies such as BPCL, HPCL may follow the suit.
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