Media planners said while all three telcos - Airtel, Jio and Vi - will have tactical campaigns in the festive quarter, Airtel is slated to ...

Ad agency to handle B2B, B2C services, replaces Wunderman Thompson

The commercial about operating the fastest network would continue separately and the new campaign would be pitched as the primary one.

Ookla has named Airtel as the "Fastest Mobile Network" in India based on data from Q3 and Q4 of 2016 which has been challenged by Reliance ...

For years, its advertising campaigns have been focused around Airtel being the network that connects people.

‘Airtel Rising Stars’ soccer talent hunt campaign has helped India’s largest mobile phone company post a near 40% jump in data traffic acro...

Airtel Nigeria acquired over 113,000 new fans on its Facebook page since the campaign went on air, the company said.

Experts say it's a smart move by Airtel at a time when young consumers are increasingly seeking mobile apps to filter the data clutter and ...

Typically, top mobile phone operators spend anywhere between one-tenth and a quarter of their annual advertising budget during IPL.

'Har ek friend zaroori hota hai' advertisement is clearly the best Airtel has expressed itself in a long time. ET takes a look at the peopl...

Taproot India, an independent advertising agency based out of Mumbai has made inroads into Airtel.

While JWT will continue to work on Airtel, Taproot has been asked to work on a campaign to create a more robust brand communication in Indi...

Tata Docomo, the GSM brand of Tata Teleservices (TTSL), today appointed Bollywood star Ranbir Kapoor as its brand ambassador.

Bharti Airtel has christened itself as 'airtel' , launching a global campaign that would re-brand its operations across the world.

In 2003, the story of a little boy and his pug redefined mobile telephony advertising in the country.

The northbound and highly diversified subscriber base and rapidly changing technology have prompted the Bharti Airtel management to look in...

Bharti Airtel plans to to reconnect with consumers in a big way by unleashing a massive brand blitz.