Reliance set to launch Campa Sure water with regional partnersReliance Consumer Products is launching Campa Sure, a new mass-priced packaged water brand, aiming to disrupt the ₹30,000-crore market. It ...
Coke, Pepsi roll out no-sugar and light variants at Rs 10 to take on Ambani's CampaCoca-Cola and PepsiCo are introducing no-sugar drinks in smaller packs priced at ₹10 to counter Reliance Consumer's Campa. With brands like...
JM Financial sees 38% upside in Varun Beverages, says correction overdone, reaffirms Buy ratingJM Financial maintains a 'Buy' on Varun Beverages with a Rs 675 target, citing strong domestic and international growth drivers. Despite co...
Wits, prices and margins: India's cola war is getting hotCoca-Cola and PepsiCo are striving to maintain their market positions while expanding their reach in India as Reliance revives Campa Cola w...
Reliance to take Campa overseas to add more zing to cola businessReliance will introduce Campa Cola in the Middle East, starting with Bahrain and expanding to countries like Oman and Saudi Arabia. This st...
Pepsi & Coca-Cola exploring launching budget-friendly drinks as Reliance’s Campa gains ground in regional marketsPepsiCo and Coca-Cola are considering cheaper soft drinks for regional markets to counter Reliance Consumer Products' Campa. Campa's aggres...
Reliance's not-so-secret weapon makes Tata sound alarm as new disruption hitsMukesh Ambani's Campa Cola: Reliance Industries's FMCG arm is reshaping the Indian beverages market by reviving Campa Cola, offering lower ...
Is it still summer for a cola war? What Varun Beverages said on Ambani's Campa as competitionVarun Beverages acknowledged Reliance's Campa Cola as a formidable competitor but stated that its pricing strategy has not impacted them. W...
The coming cola war: Can Reliance's Campa compete with Coca-Cola and PepsiCo?Reliance Consumer Products has reintroduced Campa Cola with a new campaign and competitive pricing. The brand, now owned by Reliance, aims ...
Will Mukesh Ambani pull a Jio on Coke and Pepsi?Reliance's Mukesh Ambani has revived the Campa Cola brand to challenge Coca-Cola and PepsiCo in India. By offering products at half the pri...
Cola price war intensifies with Reliance's Campa expansionReliance Consumer Products is intensifying competition in the Indian soft drinks market by expanding its Campa range at half the price of C...
Campa joins BCCI as central sponsor: SourcesExecutives have disclosed that Campa will be one of the official central sponsors of all the Board of Control for Cricket in India (BCCI) s...
Cola companies to rope cricketers for advertisements ahead of busy cricket scheduleSoft drink giants Coca-Cola, PepsiCo, and Reliance's Campa are preparing for a "second summer" during the cricket season after the April-Ju...
Billionaire Ambani adopts familiar playbook in cola battle vs Coke, PepsiControlled by billionaire Mukesh Ambani, Reliance this month launched revamped Campa drinks, sugary sodas popular in India in the 1970s and...
Will old Campa Cola keep its fizz in a new world?Campa Cola comes back when consumers are moving away from sugary drinks as more and more healthy beverages enter the market. It remains to ...
Campa Cola's revival adds local fizz to marketCampa Cola is being retailed both in modern trade stores like Reliance Fresh and DMart, as also general stores.
New cola brands like Sosyo ready to take on biggies like Coke and PepsiThe cola companies have their reasons for leaning on these smaller brands, the biggest amongst them being the regional nature of competitio...