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BRAND NAME CONFUSION
Operation Octopus: Trapping the tentacles of India’s cyber fraud networkAmidst the alarming increase in cyber scams, the Hyderabad Police have initiated Operation Octopus, a mission aimed at dismantling the enti...
Be brand adjacent and boost your coA gift from Modi to Meloni caused a rush into the wrong Parle. Investors mistook a real estate firm for a confectioner, boosting its shares...
Parle Industries hits upper circuit amid ‘Melody’ confusionDalal Street saw a peculiar event where investors confused Parle Industries with the original Parle candy maker. A social media video led t...
Today's life lesson from Brad Pitt's movie: 'Advertising has us chasing cars and clothes, working jobs we hate so we can buy things we don’t need...' - Fight Club's famous dialogue warns about the danger of chasing social expectationsFight Club remains one of the most talked-about films of the late 1990s because of its sharp commentary on consumerism, identity and emotio...
SC upholds HC order directing Flipkart not to use 'MarQ' nameThe Supreme Court has ruled against Flipkart India regarding its 'MarQ' electronics brand. The court found the name too similar to Marc Ent...
Why milk packets in India come in blue, green & orange colours. Most people never notice the real reasonIndian milk packets use distinct colours to indicate fat content. Blue signifies toned milk, green for standardised, and orange for full cr...
Success quote of the day by the American businesswoman Estée Lauder: “Most good ideas sparkle in simplicity, so much so that everyone wonders why no one ever did it before” — Advice on innovation, creativity, business success, and how to build a brand by the co-founder of The Estée Lauder CompaniesSuccess quote of the day by the American businesswoman Estée Lauder: “Most good ideas sparkle in simplicity, so much so that everyone wonde...
Global degrees on Indian soil sound like a great deal, until you read the fine printIndia is now hosting foreign university campuses, a significant shift from previous years. This move aims to keep Indian students in the co...
Taylor Swift’s identity under siege? Pop icon takes legal action as AI deepfakes spiral out of control—Is this a preemptive strike against AI misuse?Singer Taylor Swift has filed new trademarks for her voice and image. This move comes as concerns about AI deepfakes and misuse of celebrit...
Sun Pharma wins trademark case against Navi Mumbai companyThe Bombay High Court has ruled against a Navi Mumbai drugmaker. The court prohibited the use of brand names 'Absun' and 'Absun Pharma'. Th...
For investors with ability to think beyond FY27: 5 mid-cap stocks from different sectors with an upside potential up to 33%The US blockade of the Strait of Hormuz, a claim by President Trump that negotiations are not dead in the water, and some tough talk from I...
Manon Bannerman to miss KATSEYE’s Coachella debut as HYBE confirms hiatus, fans share mixed reactionsCoachella: Manon Bannerman will not perform with KATSEYE at the Coachella Valley Music and Arts Festival after HYBE confirmed she “remains ...
When is April Fools’ day — why we celebrate, origins, myths, and perfect prank timingApril Fools' Day is a global tradition of pranks and hoaxes. Its origins are debated, with links to 15th-century France and ancient Roman f...
Govt plans crackdown on lookalike drug brandsAccording to people in the know, the government is likely to consider as valid only the brand names which were approved first by the regula...
Confusion over branded food GSTIt decided to levy the 5 per cent GST if an item had a registered trademark as of May 15, 2017.
- Pharmaland: sometimes it’s all in the name
India will have to get its entire healthcare and pharma sector regulatory structure in place
- Name Game: Similar brands in pharma, FMCG confuse customers
From pharma companies and FMCG giants to retail, the most critical topic dogging everyone, is the threat of a shadow strategy used by lesse...