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BRAND IDENTITY AND DESIGN
Psychology says people who shop at thrift stores despite having money aren't just saving cash, they may value sustainability and individualityForget the notion that thrift stores are only for the budget-conscious. Today, a growing number of shoppers, even those who can afford new,...- Quote of the day by iconic Donatella Versace: ‘Die and born again, die and born again. It's the…’ – Italian designer on reinvention and rising after every fallLife's inevitable setbacks, from career stumbles to personal loss, can feel like endings. However, fashion icon Donatella Versace's quote, ...
- What makes Toyota a low-risk bet in the pre-owned SUV segment?Indian buyers are increasingly opting for pre-owned SUVs, with the Toyota Fortuner emerging as a top choice for its exceptional durability ...
- Noel exiting Trent: The quiet Tata who built a loud success storyNoel Tata reportedly told shareholders at Trent's annual general meeting that it would be his last as chairman, signalling the close of a t...
- Optimised to death, remembered by noneWhen brands go after metrics and impressions, what is forgotten is getting into the minds of customers.
- Omnicom launches Acxiom Fan Graph to help brands better understand sports audiencesOmnicom has unveiled Acxiom Fan Graph, a groundbreaking sports marketing intelligence platform. This innovative solution aims to unify frag...
- Quote of the Day by street artist and political activist Banksy: 'I don’t know why people are so keen to put the details of their private life in public...' - The graffiti artist known for his anti-authoritarian art offers a thought-provoking quote about why staying invisible can be the ultimate superpowerBanksy, the enigmatic street artist, boldly confronts today’s culture of relentless visibility. His assertion, 'invisibility is a superpowe...
- Quote of the day by Alan Walker: 'You may feel that you're alone but you're not actually alone. Everyone is connected...' Norwegian music artist reminds that loneliness is never the full realityAlan Walker’s quote of the day, “You may feel that you're alone but you're not actually alone. Everyone is connected,” highlights the gap b...
- The Next Frontier: LG's future is not just the TV and fridge in your homeLG Electronics is accelerating its transformation: LG Electronics is transforming from a home appliance maker to a technology powerhouse. T...
- Tata Motors PV eyes industry-leading FY27 growth as new launches, EV momentum fuel optimismTata Motors Passenger Vehicles anticipates strong growth in fiscal 2027. The company plans new product launches and a multi-powertrain stra...
- Workplace as strategy: Steelcase driving performance beyond designThe Indian workplace is transforming, with companies like Steelcase shifting from furniture suppliers to partners in workplace evolution. R...
- Tata Motors PV confident of delivering industry-leading growth in FY27: Chairman N ChandrasekaranTata Motors Passenger Vehicles anticipates industry-leading growth in FY27. This confidence stems from a strong lineup of new vehicle launc...
- Psychology says people who always wear back and white may be sending a powerful message without saying a wordPsychology does not claim that everyone who prefers black-and-white clothing has the same personality traits. Human behavior is far too nua...
- From insurgency to Arabica: Nagaland finds a new revolution in coffeeNagaland is brewing a new future, shifting from its past to a vibrant coffee economy. Local farmers and young entrepreneurs are leading thi...
- In 1893, an engineer was playing with hooks and clasps and built a sliding fastener: This led to the creation of the zipperThe zipper's path to success was long and winding. Initially patented in 1893, it faced many challenges. Improvements in design and marketi...
- Psychology says when people get a new pen, most of them test it by writing their own name and the hidden reason may surprise youAt first glance, scribbling your name on a piece of paper might seem like a trivial act. Yet psychology suggests it can reveal something fa...
- Tourism and hotel sector stocks: Time for a correction in business? Are analysts getting it wrong? 15 stocks from the ecosystemThe Indian hotel and tourism ecosystem has benefitted from the post-Covid travel urge. Occupancies were high, room rates firm, supply is, i...
- PhonePe launches AI-powered SmartPages to help merchants go online in 10 minutesPhonePe has introduced SmartPages, an AI tool for merchants. This innovation allows businesses to build payment-ready webpages in under ten...
- Quote of the Day by Coco Chanel: “Where should one use perfume? A young woman asked. Wherever one wants to be… – Inspiring lessons on confidence, elegance, attraction, romance and why the smallest details can leave the most memorable impression by the fashion designer who revolutionized modern femininity and redefined beauty, luxury, and sophisticationQuote of the Day by Coco Chanel: Coco Chanel’s quote, “Where should one use perfume? A young woman asked. Wherever one wants to be kissed,”...
- How a prisoner created India’s first rainwear brand by studying ducks and built a company that now serves the IAF, NavyAn Indian freedom fighter's prison experience sparked an idea for local rainwear. Surendra Mohan Bose founded Duckback, India's first rainw...
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