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BHAIRAV SHANTH
Media players continue to bet big on India cricketing rightsMedia companies continue to invest big on cricketing rights in India. Disney Star, Sony-Zee, Viacom 18, and smaller media players are expec...- ITW Catalyst stitches 20 sponsorship deals with IPL, WPL teamsThe brands onboarded include a mix of both old and new economy companies, from the automobile sector to FMCG, to tech. Adds Chawla, “Cricke...
- Pushing the boundaries: Why WPL is a big step towards levelling the playing field for women’s sportsThe cricket league will be a trendsetter in more ways than one. India might soon get a women’s kabaddi league, too, following the success o...
- BCCI invites bids for acquiring title sponsorship rightsThe RFP, which will be available for purchase till February 9, will be provided for a non-refundable fee of Rs 1 lakh plus GST. The detaile...
- Women’s IPL prospective bidders await media rights sale outcomeIndustry watchers said the WIPL media rights could see a three-way fight among Viacom18, Disney Star and Zee Entertainment Enterprises, whi...
- BCCI floats tenders for Women's IPL, plans first edition in MarchThe BCCI is looking to hold the first edition of WIPL in March this year. The cricket board said that the tender, which will be made availa...
- Jio Cinema the big winner this World CupThe final between Argentina and France on December 18 attracted 11 million concurrent users on Jio Cinema.
- Viacom18 Sports draws TV, digital audiences for FIFA World Cup 2022As per Broadcasters Audience Research Council (BARC) India data, the first 19 matches of the tournament have reached 31 million TV viewers ...
- FIFA fever in India: First 19 matches and 31 million hooked to their televisionsSports management company ITW Universe cofounder Bhairav Shanth said the tournament has performed well on TV with a lot of casual fans and ...
- Big brands lap up India-Bangladesh seriesITW Universe Co-Founder Bhairav Shanth said 60% of TV inventory and 40% of digital inventory has been sold so far. "At this point post the ...
- ITW Playworx expands global presence, opens London officeITW Playworx has also named Ankur Sharma as director of the UK operations.
- ITW Consulting bags title and in-stadia advertising rights of India Tour of Sri LankaThe deal involves title rights, on-ground and in-stadia advertising rights for all the cricket matches played during the India-Sri Lanka se...
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