Yet analysts expect demand to remain resilient in impulse-led categories and for purchases linked to the multiple occasions that now make u...

BofA Securities initiated coverage on Trent with a Buy rating and Rs 3,075 price target, citing its differentiated retail model, Zudio and ...

For decades, there was a familiar way to understand the Indian consumer. Economists waited for GDP, industrial production, inflation, credi...

In this festive hiring season, companies are championing diversity by expanding job opportunities, particularly for women and individuals w...

Both purchases were small, and he says so himself. He tells the stories anyway, because between them they contain everything he knows about...

Premiumisation trend is spreading beyond affluent urban consumers, with households upgrading across homes, cars, travel, smartphones, appli...

Rihanna’s Fenty Beauty journey therefore represents more than a remarkable celebrity wealth milestone. It is a case study in how ownership,...

Psychology suggests that an attraction to fancy stationery can fulfill several psychological needs at the same time, including self-express...

Celebrity investments: Bollywood stars and cricket legends are increasingly backing Indian startups. A Tracxn report identifies 10 celebrit...

India's youngest generation now leads consumption spending with unique preferences. Gen Z's influence is reshaping brand strategies and inv...

Online festive shopping is expected to reach a new high this year, with ecommerce marketplaces and retailers seeing strong demand across ca...

India’s festive e-commerce season is expected to deliver healthy spending growth, with premium purchases coexisting with aggressive bargain...

The company confirmed it has raised its stake in Earth Rhythm by about 25%. The new shares have now been officially transferred to the comp...

India’s festive season is expected to drive a strong consumption boost, with analysts identifying sectors and stocks that could benefit. Th...

Consumers are increasingly using generative AI and digital platforms to research products despite low trust in their recommendations, with ...

Quote of the Day by Penélope Cruz: Penélope Cruz’s quote, “In my everyday life, I just wear jeans, t-shirts and trainers – if I can go bare...

Brands are launching festive, event-specific products on quick commerce platforms as shoppers increasingly turn to rapid delivery for gifti...