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BACARDI BOMBAY SAPPHIRE
India gives global booze biz a hangoverGlobal liquor sales fell 1% in 2024, with India and other top markets underperforming expectations. In India, spirits growth halved to 2.2%...- Consistent policies will help improve ease of doing business: Bacardi India MD Vinay GolikeriVinay Golikeri, MD of Bacardi India, said ease of business would improve with consistent regulatory policies across states. Bacardi India i...
- Bacardi high on premiumisation of portfolio in IndiaAccording to industry body Confederation of Indian Alcoholic Beverage Companies, alcobev drinks priced over ₹1,000 have grown four times fa...
- White-rum leader Bacardi now enters domestic whisky spaceWhen asked about the rationale for entering a highly cluttered and competitive segment like whiskey, Sanjit Singh Randhawa, the managing di...
- Indian Gin’s out of the bottle & it’s creating magicSmall handmade batches of local gin now account for nearly half of the mass-premium gin segment in the country that have sales of about 168...
- A new canvas for Bombay Sapphire Stir CreativityTapping Goa’s creative potential, this initiative partners with artist Hanif Kureshi to inspire innovation and sustainability.
- Imported gin appeals to new-age drinkersBacardi's Bombay Sapphire is the dominant player in the premium imported gin segment with sales estimated at 21,000 cases this year, up fro...
- India becomes Bacardi's second- largest rum market by volumeBacardi sold about 1.7 million cases of its eponymous brand in India, compared with 1.4 million in Mexico in 2018.
- India's also a talent hub for Bacardi, says CEO Mahesh MadhavanIndia’s alcoholic beverages industry is heavily regulated, with high excise and taxes imposed in most states, making it an important source...
- Bacardi adds colour to white rum imageThe Bermuda-based maker of Bombay Sapphire gin and Dewar’s Scotch is pushing its brown spirits as part of its increased focus on emerging c...
- Breezer serves aam panna, nimbu paaniBacardi has introduced aam panna and nimbu paani flavours, to accelerate growth of its ready-to-drink (RTD) brand Breezer.
- Liquor marketer Bacardi adds a plus to become more masculineThe family-controlled spirits firm says unlike Breezer, Bacardi+ is a large peg of the eponymous rum premixed with either lemonade or cola.
- Bacardi rethinks drinks brands' online strategyBacardi is set to scale back its brand websites and refocus its marketing efforts on social-media platforms that host its branded content.
- Bacardi chief bets big on Indian marketSeamus McBride, president & CEO of the world’s largest family-run spirits company Bacardi, has sent a strong message to his rivals: Don't e...
- 'Spirits should connote style’president and CEO, Bacardi global brands and CMO, Bacardi Limited, she spoke about new marketing initiatives in India .
- 'We are strong in white spirits'Mahesh Madhavan, President & CEO, Bacardi-Martini India discusses company’s brands, competition and its strategy to meet competition.
- United Spirits denies talks on stake saleCountry's largest liquor maker, United Spirits, has ruled out discussions with any company regarding its stake sale.
- Bacardi eyes stake in Mallya companyWorld's largest privately-held spirits co Bacardi will shed its slow-mover tag in India and pursue acquisition opportunities in the region....
- Bacardi may stir up Martini play with 42 BelowThe MNC is betting on imported brands such as Grey Goose, Dewar’s Scotch and Bombay Sapphire.
- Bacardi Eristoff to challenge Smirnoff, co to infuse $4mBermuda-based spirits giant Bacardi is revving up action. The local JV arm, Bacardi Martini India Ltd, will increase investments in importe...
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