Ayurveda seems to have found a sweet spot in India’s FMCG playbook as national players turn to regional and niche brands in this space to d...

The new income tax law requiring master distributors to clear MSME bills within 45 days sparks concern among merchants. Some reduce purchas...

Dabur India filed a petition in the High Court challenging the Advertising Standards Council of India's (ASCI) directive issued on Septembe...

"As Mankind Pharma works towards improving the healthcare of people, we have associated with Upakarma Ayurveda in order to cater to the eme...

In a release, Emami said the company will roll out a range of natural, ayurvedic and chemical free products for pets and will scale up the ...

The ayurvedic firm has launched over half a dozen new products including body wash, lotion, oil and scrub. Vedix, has also launched its ope...

Ayurveda beauty brand Vedix said it has expanded its hair care portfolio with base and booster oils in a market dominated by players such a...

The ayurvedic firm has launched skincare routine products that includes face wash, moisturizer and an overnight serum.

Livspace founder Anuj Srivastava, former Morgan Stanley CEO Ashutosh Sinha, AJ Capital, Indea Capital's Raj Mishra, Smart Chip founder Sanj...

According to a report by market research firm IMARC, the ayurvedic segment in the country is expected to grow by 14% annually for the next ...

Amazon India, said herbal and beauty is the biggest category on Amazon.com. It offers a big opportunity for ayurvedic product manufacturers...

The natural segment of India’s personal care market is estimated to be worth `18,500 crore, or almost 41% of the total personal care market...

The company is eyeing to catch up the growing consumer shift towards natural, organic and ayurvedic products as well as to cater to growing...

The company is preparing to bring these Ayurvedic medicines, which will be available in various formats, to the market within the next six ...

"Bringing in Sania Mirza as an endorser to this brand will help us generate enough attention among its target markets and audience," the fi...

In the face of tough competition from biggies like HUL and P&G, smaller FMCG firms are selling off their popular flagship brands.

Taking a cue from the stricter norms imposed by foreign countries on Indian ayurvedic products; Centre has decided to tighten the quality m...