Searched for
ATHLEISURE TREND
Karishma Tanna’s neon gym look is serving major leg-day fashion goalsKarishma Tanna shared glimpses of her energetic leg-day session through Instagram pictures. Dressed in vibrant gymwear, the actor once agai...- Yasmin Karachiwala’s stylish workout looks that make beginner fitness feel easyCelebrity fitness trainer Yasmin Karachiwala shared a beginner-friendly resistance band workout on Instagram, showcasing her energetic fitn...
- Indian brands are disrupting sneakers — one ₹5,000 pair at a time. But can they earn trust?Sneakers are now a fashion statement in India. Local brands are entering the market with competitive prices and cultural relevance. These h...
- Mary Jane shoes return: Comfort meets power dressing in 2026The Mary Jane shoe, traditionally viewed as a practical choice, has undergone a stylish transformation. Now, it embodies a blend of sophist...
- Beyond sneakers: Bachi Pullela’s ‘State of Joy’ bet in the footwear spaceBachi Pullela, Founder of State of Joy, discusses his transition from global manufacturing to building a consumer-facing brand rooted in In...
- Puma, Decathlon, Adidas make a splash! Sports brands see sales gallop in last 2 yearsBrands such as Puma, Decathlon, Adidas, Skechers and Asics have all grown 35-60% year-on-year since FY21, posting combined revenues of ₹11,...
- Innerwear, athleisure companies still bet on sops to clear excess stockPlayers forced to resort to unsustainable business practices to spur demand, say industry chiefs.
- Semi-casual wear making a return in languishing apparel marketSales of semi-casual or smart casual office wear, including denims, chinos, polos and casual shirts and sneakers are growing at a faster pa...
- Athleisure's here to stay, and brands are breaking records"People during the pandemic were focusing on health and fitness and they wanted to evolve their lifestyle. So, there was a huge transition ...
- Athleisure brands double size of stores amid rising demand"Post Covid, brands have realised customers are coming for the full experience and expecting engagement from the brand. At our retail space...
- Campus Activewear growing faster than the market with almost 2-3X the volume of next largest competitor: CEO“Campus is the market leader by far. We are growing faster than the market amongst all of our peers with almost 2X to 3X the volume of our ...
- Kalaari Capital’s CXXO backs athleisure brand Aastey with Rs 10 crore fundingIn 2022, Aastey will focus on building and engaging with its community, the company said.
- PUMA launches Royal Challengers Bangalore athleisure rangeET first reported on March 30th that PUMA will be the kit sponsor of the IPL franchise, with the exclusive retailing rights to RCB’s take d...
- Sweatpants may help last bull market poster boy Page Industries catch up with past gloryAthletic wear, which was earlier limited to niche customers like gym users, has now become the go-to option for individuals locked up at ho...
- Van Heusen partners with govt body to manufacture masks and athleisure wearThrough this collaboration, Van Heusen is launching lab-licensed masks and athleisure wear with germicidal technology that claims to disabl...
- Hats will make a comeback in 2020, athleisure is the future, says Payal SinghalDesigner Payal Singhal predicts big things for stripes, checks and florals, lauds Kanye West for being a style icon.
- Traditional watches to get a sporty twist as athleisure trend picks up in 2020The growth of healthy lifestyle has added impetus to the athleisure trend.
- Unclean shoes a turn-off for FILA India Creative Head, 'Dad sneakers' win bigAbdon Lepcha feels 'butt ripped jeans' is the one trend men should avoid.
- Dollar Industries unveils new range of athleisureThe Bigboss athleisure collection consists of attractively designed tank tops, crew neck and polo t-shirts in attractive colours, bermudas,...
- Manish Malhotra's 2017 style prediction: Old crafts, contemporary silhouettes & handlooms!Check out what the big names of the industry think will be this year’s defining styles.
Load More
