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ATHLEISURE BRAND POWER
Why is the US stock market down today? Dow Jones, S&P 500 and Nasdaq crash big as strong jobs report, rising Treasury yields and AI stock selloff shake Wall Street — here are today's biggest gainers and losersWhy is the stock market down today? A hotter-than-expected jobs report erased any lingering hope for near-term Federal Reserve rate cuts — ...- Indian brands are disrupting sneakers — one ₹5,000 pair at a time. But can they earn trust?Sneakers are now a fashion statement in India. Local brands are entering the market with competitive prices and cultural relevance. These h...
- India’s women cricketers set for new financial high as brand value surges after World Cup winIndia's path-breaking women cricketers are set to see their brand valuations soar by over 50 percent following their World Cup triumph. Top...
- He’s into Puma, she’s into Zara: Gender gap shows in Gen Z brand loveIndia's Gen Z prioritizes value, authenticity, and social impact when shopping, favoring homegrown labels and credible voices. The ET Snapc...
- Myntra Fashion Carnival: Unbeatable deals on men’s and women’s activewearMyntra Fashion Carnival provides an extensive selection of men's and women's activewear, featuring stylish activewear along with comfort an...
- Sachin Tendulkar roars back into big league of endorsementsEleven years post-retirement, Sachin Tendulkar remains a top endorsement figure with new deals and a remarkable brand value. His consistent...
- While celebrity-branded products are raking it in globally, why are big bucks evading brands of Indian stars?Global celebrity brands like Fenty Beauty and Air Jordan shoes have been very successful in India. However, Indian celebrity brands often f...
- App-first Gen Z scripting big shifts in consumption trends: Bernstein reportGen Z in India is driving major shifts in consumption trends, favoring quick commerce delivery and direct-to-consumer brands. This digitall...
- Consumption to revive in coming qtrs, e-commerce to drive growth: Bata MD & CEOBata India expects a recovery in upcoming quarters driven by festive season demand, retail expansion, and e-commerce growth. The company pl...
- Want to drive premiumisation in accessible as well as value for money offerings: Bata India MD & CEOGunjan Shah, Bata India CEO, strategizes to propel Power brand growth through EBOs, targeting wider audience accessibility. Leveraging tren...
- Decathlon FY23 sales shoot up 37% in IndiaDecathlon's India unit experienced a 37% increase in sales to Rs 3,955 crore in FY23, driven by high demand for fitness wear and sports equ...
- Meta rolls out generative AI powered features for ad creativesMeta said it is rolling out our first generative AI-powered features for ad creatives in Meta’s Ads Manager, with a global rollout complete...
- These 5 branded apparel stocks with ‘strong buy’ & ‘buy’ recos can rally up to 52%While companies like Page industries have been well known for years. There are other companies in branded innerwear space which are not exa...
- Dollar aims Rs 2000 crore topline, capex at Rs 120 crore by FY'25Unveiling its Vision 2025 and a logo on completing 50 years, the company said its fourth-quarter profit ended March 2022 rose 10 per cent t...
- Campus Activewear may find its fit with high-risk investorsAt Rs 711 crore, the company’s FY21 revenue was affected due to the pandemic related lockdowns. However, it posted a sharp recovery in the ...
- Deciphering Aditya Birla Fashion’s growth plansThe Aditya Birla company is working on improving the profitability of the core businesses — Lifestyle and Pantaloon.
- Dream11 partners with PUMA to enter co-branded athleisure collectionThe two companies will co-create an exclusive range of athleisure collection under the label - PUMAxDream11, which will include t-shirts, f...
- Van Heusen partners with govt body to manufacture masks and athleisure wearThrough this collaboration, Van Heusen is launching lab-licensed masks and athleisure wear with germicidal technology that claims to disabl...
- Coronavirus lockdown: Ecommerce cart in fast lane, but may lose steamBrisk sales of smartphones, laptops, tablets, kitchen and home appliances—in the week since all items were permitted to be sold online—have...
- Backpack to work: Bag makers are innovating to meet the new demandAs offices become more mobile with laptops and assorted gadgetry (chargers, tabs, power banks and mobile phones), a backpack has become the...
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