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ASPIRATIONAL CONSUMERISM IN INDIA
Noida workers’ unrest: A story of hidden inflation and its impactNoida factory workers protest: Years of rising costs have diminished buying power, creating widespread discontent among many. Wage growth l...- Atmanirbhar beauty: How India got its first desi makeup brandSimone Tata, who passed away at 95, was instrumental in shaping India's first indigenous beauty brand, Lakmé, in 1952. Her leadership trans...
- ‘Noida or Bangalore, sab loan par hai’: Viral video exposes harsh truth of EMI-trapped middle-class life in high-risesA video is currently circulating online, showing an empty swimming pool in a high-rise. The video is about the financial struggles of India...
- 'That iPhone could have been a mutual fund SIP': Data scientist blames ego for Indian middle class’s EMI burdenData scientist Monish Gosar’s viral post blames India’s middle class for its rising EMI burden, not the economy. He argues people trade lon...
- Understanding India's socioeconomic groups: Attitudes towards materialism & minimalismA PRICE survey reveals varying attitudes towards materialism across India's socioeconomic strata. While the rich associate success with pos...
- India shows serious affluenza symptomsThe economy is swivelling to the needs of big spenders, be it for SUVs, condominium living, branded healthcare, high-end holidays or orderi...
- Mobiles and televisions doing very well in tier 2 and tier 3 cities: Nilesh Gupta, Vijay SalesThe market has totally opened up, the prices are very open, very transparent. So you cannot play around and devise such schemes anymore.
- Fintech firm Tortoise raises undisclosed sum in funding from cofounders of Swiggy, ZestMoneyTortoise had earlier raised around $2.3 million this year from Vertex Ventures, a part of global investment firm Temasek.
- Market movers: Footwear stocks surge up to 17%; here’s whyAnalysts believe given the high valuation Campus is seeking in its IPO, suddenly the outlook footwear stocks available at relatively lower ...
- Samara buys majority in skin-care brand Nature’s EssenceEstablished in 1998, NEPL is among the leaders in the skin-whitening market, competing with companies such as Dabur, VLCC and Patanjali.
- The problem of being caught in the circle of conspicuous consumptionWith the booming economy and improving living standards since the mid of the twentieth century, India has witnessed a steep rise in consume...
- Delhi unlikely to give second chance to Aam Aadmi PartyThe party has even toned down its defensive rhetoric and has no qualms in admitting it erred in quitting power in Delhi.
- A P J Kalam stresses on importance of family in nation buildingEconomic growth or military strength alone won't make India strong, argues former President A P J Abdul Kalam in his new book
- Football's growing popularity due to opportunity it offers for brand consumerismFootball has to become the common man’s sport, rather than the rich kid’s extended cloth horse it is today.
- Holistic development purpose of work-life balanceAs an HR practitioner, I am often questioned by colleagues and friends on the issue of work-life balance.Interestingly, it is always framed...
- Will Marico's acquisition of Paras parachute it into new league?The received wisdom so far had been that Indians, unlike the Chinese, are unwilling to pay a premium when they can get the ‘same’ product f...
- L Capital Asia, Groupe Arnault in fashion JV with Genesis Luxury FashionL Capital Asia and Groupe Arnault are forming a 50:50 joint venture with Genesis Luxury Fashion to showcase ethnic haute couture.
- Recession, for luxury consumers in india, was psychological not realThe last couple of years have seen a rapid influx of International luxury brands into the Indian market.
- Credit card cos woo uber rich with platinum offersThe new credo of credit card marketing is platinum. Move over plain-vanilla or co-branded options, credit card companies are doling out bun...
- H'bad shows how to spend in styleIt is the growing aspirations of the traditional Hyderabadis that's giving the city a new face.
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