Digital media accounted for 97% of ad violations in H1 FY26, illegal betting most violative categoryDigital media dominates India's advertising violations, with Meta platforms leading the surge. Illegal betting ads, often disguised, are a ...
11 Nov, 2025, 07.39 PM IST
Advertising council to use AI, ML tools to tackle digital challengesThe Advertising Standards Council of India is embracing technology. Its new chairman plans to use artificial intelligence to make ad regula...
22 Oct, 2025, 12.11 PM IST
Indian consumers want more inclusivity in advertising: Kantar, ASCI-UA reportThe report, which draws insights from large advertisers such as Diageo, HUL and Disney Star, said key dimensions of diversity and inclusion...
07 Dec, 2023, 07.30 PM IST
ASCI looks to nip bad ads in the bud, launches academy for influencer certificationThe ASCI academy will provide courses for a range of people from students to influencers, in line with advertising regulations and ethical ...
29 Aug, 2023, 11.11 AM IST
ASCI's new academy to encourage 'responsible, progressive' advertisingThe academy, which will formally launch on August 28, looks to work with current and future industry professionals looking to understand ad...
27 Aug, 2023, 11.56 PM IST
ASCI frames guidelines for advertising & promotion of crypto assetsFocusing on the unregulated nature of VDAs, the council has prohibited the use of words such as 'currency', 'securities', 'custodian' and '...
23 Feb, 2022, 01.36 PM IST
ASCI to raise EaseMyTrip claims with Centre; Portal files civil lawsuitEaseMyTrip in an advertisement claimed it is India's "second largest online travel aggregator", which was found to be misleading by ASCI's ...
14 Feb, 2022, 08.41 AM IST
ASCI bans surrogate advertising of 12 liquor companies"All these advertisements were found to be in violation of the ASCI code, as advertisers failed to convince the Consumer Complaints Council...
18 Jan, 2021, 04.29 PM IST
ASCI announces new code for brands to claim awards, rankings in adsNow, brands and services need to ensure that the accrediting bodies involved in disseminating or presenting awards or rankings are authenti...
20 Jan, 2020, 05.42 PM IST
Reckitt Benckiser takes Advertising Standards Council of India to High CourtReckitt said it disagreed with the recommendation and has taken the ASCI to the Delhi High Court, making it a rare case of a large multinat...
29 Sep, 2016, 09.34 AM IST
Advertising Standard Council of India reaches out to consumers to lodge complainsASCI is going to connect with consumers and curb misleading advertisements by accepting objectionable advertisement complaints from consume...
10 Mar, 2016, 05.03 PM IST
ASCI launches mobile app for complaints against misleading adsWith growing use of smart phones, Advertising Standard Council of India launched a mobile app to facilitate convenient filing of complaints.
17 Jun, 2015, 03.41 PM IST
ASCI's portal to help consumers get complaints resolved soonerASCI has introduced features on its newly designed website to help consumers get speedy resolution of cases.
05 Sep, 2013, 04.50 PM IST
- ASCI to take prompt action against ads against public interest
As per the SPI initiative, advertisements which are seen as in serious breach of ASCI's code will now be required to be withdrawn immediate...
02 Apr, 2013, 03.35 PM IST
- ASCI pulls up Emami, Havells for misleading advertisements
ASCI has pulled up 11 companies, including FMCG firm Emami and electrical goods maker Havells, during November 2012 for misleading advertis...
05 Feb, 2013, 06.42 PM IST
- Strengthen ASCI instead of setting up parallel authority: CII
CII today came out against the government move to set up a "parallel administrative authority" to deal with misleading advertisements, sayi...
01 Oct, 2012, 08.02 PM IST
- Advertising Standards Council of India eyes govt collaboration for more effective regulation
Sectoral watchdog ASCI is seeking collaboration with the government to strengthen regulation in advertising.
09 Nov, 2011, 03.33 PM IST