The star of the recently released movie Dilwale is seen in Woosh advertisements on the sides of buses and on non-prime-time television spot...

Varun Gandhi now tops the BJP’s visibility charts, proving marketers’ theories that no publicity is ever bad.

Recent memorable campaigns are done not by huge ad agencies but small creative boutiques whose founders started out on their own after quit...

India's advertising fraternity is concerned about the overriding powers that the draft Broadcasting Services a Regulation Bill, 2007 has en...