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Meesho: Why Jefferies believes the stock could rally 34% from current levelsJefferies sees significant growth for Meesho. The brokerage initiated coverage with a 'Buy' rating and a target price of Rs 225. This sugge...
Meta launches business agent AI to automate customer service, sales and business operationsMeta has unveiled Meta Business Agent, an AI-powered assistant designed to help businesses automate customer support, sales, scheduling and...
AI Image Generation: Why Reve's Layout-first approach could change professional design workflowsAs AI image generators become increasingly common in professional workflows, the challenge is no longer creating images but creating the ri...
Digital arrest: How India’s fastest-growing scam uses fake investigations and video calls to siphon off croresThey pose as the police, put you under ‘digital arrest’, and tether you to a video call till your savings are gone. How India’s fastest gro...
German car, designer bag, luxury watch? CA says none of these prove you're actually rich. Here's what really mattersCA Nitin Kaushik challenges the notion that luxury goods signify wealth. He argues that visible status symbols like premium cars or designe...
AI, quick commerce are reshaping how India spends on advertising: WPP Media's Prasanth KumarIndia's advertising market will grow in 2026. Marketers face unprecedented volatility, juggling many challenges. Despite global tensions an...
AI companies are barreling toward huge Wall Street debuts. A look at the biggest playersFrom Anthropic to SpaceX to OpenAI, tech giants are looking to take their shares public to access more capital in the race to shape the tec...
Ola’s valuation crashes 99%; Snapchat India ad pushHappy Thursday! American investor Vanguard has slashed the fair value of Ola's parent company. This and more in today’s ETtech Morning Disp...
Snapchat’s India advertiser base jumps 10-fold in just two years: Pulkit TrivediSnapchat has significantly expanded its advertiser base in India tenfold over the past two years, with a threefold increase in recurring ad...
In 1987, a student set out to fix a Mac problem, but the code spiraled out of control, and he ended up creating PhotoshopA simple fix for a grayscale problem by Thomas Knoll led to the creation of Photoshop. His brother John saw its potential, and together the...
Will the Nancy Guthrie case finally be cracked? Here's what an expert says about the next the move that could expose the suspectThe FBI is reportedly considering new technological tools to advance the Nancy Guthrie case, potentially focusing on video forensics, signa...
Mirror, mirror who’s the most visible of them all?AI search is reshaping online discovery. Brands are shifting their content strategies to ensure visibility within AI answers and recommenda...
Alphabet stock price jumps as Google parent plans $80 billion fundraising for AI expansionAlphabet stock price remained in focus after Google parent Alphabet announced plans to raise up to $80 billion to expand artificial intelli...
India has 500 million gamers. Advertisers are still figuring out how to reach themIndia boasts a huge gaming audience of 517 million players. This market is growing fast, projected to reach nearly $4 billion by 2029. Conn...
Meta launches paid subscriptions for Instagram, Facebook, WhatsAppMeta has launched paid subscriptions for Facebook, Instagram, and WhatsApp, offering enhanced features like audience growth tools, premium ...
HC ruling on Google keyword ads likely to reshape e-advertisingA Delhi High Court ruling has stopped Google from auctioning trademarked names as ad keywords. This decision impacts how companies advertis...
ETtech Explainer: Why Google was fined Rs 30 lakh in Hindware trademark caseGoogle must pay Hindware 30 lakh rupees. The Delhi High Court ruled Google infringed on Hindware's trademark. Google is permanently stopped...
Hollywood, Bollywood and AI: Who controls storytelling now?The landscape of entertainment is undergoing a dramatic transformation, thanks to artificial intelligence. Enhanced AI technologies are now...
Global firms use AI at Indian hubs to bring more ad work in-houseGlobal companies are using AI in India to create advertisements. This technology helps them produce images and videos faster. Companies lik...
Ad slowdown dulls impact of HC relief on TV landing page revenuesBroadcasters face a tough advertising market. The Kerala High Court's decision on TV ratings provides temporary relief for cable and DTH op...