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ADVERTISING REVIVAL
Q1 earnings preview: Here’s what Nomura expects from Nestle, Titan, other consumer majors’ June quarter resultsNomura expects consumer staples to deliver a strong start to FY27, forecasting double-digit sales growth for several companies in the June ...- Can't you eggspress resentment sweetly?In Bengal, the new trend of tossing eggs at politicians is criticized as an unproductive method of protest. The author emphasizes that eggs...
- To drive up NRI investments, banks make FCNR deposits attractive with up to 7.1% return on dollar depositsIndia saw inflows topping $155 billion in 2025-26 via remittances. Add another estimated $50 billion from this scheme which will run until ...
- Banks court wealthy Indian diaspora in $50 billion deposit driveIndian banks are launching a global campaign to attract over $50 billion in deposits from the diaspora. This initiative aims to strengthen ...
- TV broadcasters may move Apex Court against Delhi HC ruling on advertisement capTV broadcasters plan to challenge a Delhi High Court ruling in the Supreme Court. The court upheld Trai's power to limit TV ads to 12 minut...
- “Not Australia, but India rejected me for being a woman”: Kiran Mazumdar-Shaw clarifies how gender bias led her to build Biocon in viral postBiocon founder Kiran Mazumdar-Shaw intervened and clarified after a viral post claimed that Australia denied her a master brewer role due t...
- Ad slowdown dulls impact of HC relief on TV landing page revenuesBroadcasters face a tough advertising market. The Kerala High Court's decision on TV ratings provides temporary relief for cable and DTH op...
- Can Honasa shares rally up to 57% after strong Q4 show? Jefferies, CLSA & two other brokerages weigh inHonasa Consumer shares surged over 11% on Friday after a strong Q4 FY26 performance, with brokerages including Jefferies, CLSA, ICICI Secur...
- Iran war energy shock drives India's interest in ethanol and other biofuelsIndia and Southeast Asian nations are boosting biofuel use amid global fuel disruptions. This move aims to reduce reliance on imported oil ...
- India’s microdrama market likely to favour scaled winners as sector matures: BDOIndia's emerging microdrama market is set for growth. Experts predict business models focusing on viewer engagement and repeat viewing will...
- India’s influencer marketing industry to reach Rs 5,000 crore by 2027 as creator economy formalises: Kofluence reportThe creator economy in India is swiftly evolving into a robust and organised sector. Brands are stepping up their accountability, while cre...
- NBC pulls plug on Jimmy Fallon’s show after ratings collapse: What went wrong with ‘On Brand’?The On Brand with Jimmy Fallon revolved around a simple yet unconventional concept: transforming marketing into a reality competition. The ...
- Who is Hunter Peterson: Man behind the viral ‘Let’s Buy Spirit Airlines’ campaign that drew $214 million in pledged crowdfundingA viral online campaign, 'Let's Buy Spirit,' emerged after Spirit Airlines ceased operations, proposing public crowdfunding to revive the c...
- Why US stock market surging big today on final day of April? Dow Jones, S&P 500 and Nasdaq all in green as Dow jumps record 500 points — Nvidia, Intel and Meta Platforms stocks crashUS stock market surging big today. Dow Jones, S&P 500 and Nasdaq rally as Dow jumps record 500 points. A powerful mix of blowout earnings, ...
- US Stocks: Best Buy taps insider Bonfig to succeed veteran Barry as CEO amid demand slowdownBest Buy on Wednesday named insider Jason Bonfig as CEO, replacing longtime executive Corie Barry, in a leadership change that comes as t...
- Companies to splurge on advertisements from July to build up momentum for festive seasonConsumer electronics, telecom, FMCG, auto and ecommerce sectors will drive this advertising revival by hiking their spends by up to 20% com...
- Alphabet sales growth revived as advertisers flock back to GoogleAlphabet shares, up 13% on the year, rose 8.5% after hours to $1,689.89.
- Advertising agencies seek urgent support from government for business continuityIn a letter addressed to I&B minister Prakash Javadekar, the Advertising Agencies Association of India, India’s apex body for all major adv...
- New products, higher advertisement spend on Nestle's revival agendaThe company's newly appointed Managing Director, Suresh Narayanan, who officially took over the role on Saturday, said at a media briefing ...
- Polls, IPL revive recession-hit online advertisingVying for the attention of 50 million internet users, both political parties and IPL team owners have invested crores of rupees into online...
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