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ADVERTISING GROWTH IN INDIA
Not Dhurandhar 2 or Peddi: A small Rs 7 crore indie Hollywood horror film by 26-year-old YouTuber is trending in India for 5 reasonsA low-budget Hollywood horror film, Obsession, has become a surprise hit in India, captivating audiences with its compelling story and extr...
ET Alpha Wealth Summit Masterclass | India scores 6-7/10 on growth durability, but the real problem runs deeper, says Nomura's Aurodeep NandiIndia's strong GDP growth hides underlying fragilities. Economist Aurodeep Nandi warns that without boosting domestic demand and investing ...
Zee Entertainment shares rise over 3% ahead of FIFA World Cup, Rs 2,300-crore fundraising plansZee Entertainment Enterprises' shares rose after its board approved raising at least Rs 2,300 crore to fund strategic initiatives and bolst...
Zee puts FIFA World Cup behind paywall to grow subscriber baseZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subsc...
Zee Entertainment approves Rs 2,300 crore capital raiseZee Entertainment Enterprises Ltd is raising at least Rs 2,300 crore. This capital will fund new business ventures and strategic plans. The...
Physicswallah is ‘class’ apart, says DAM Capital after initiating with Buy rating. 3 reasons whyDAM Capital has initiated coverage on PhysicsWallah with a Buy rating, calling the ed-tech firm ‘a class apart’ and highlighting strong gro...
Where Zepto stands in q-comm; H-1B relief kicks inHappy Wednesday! Zepto's IPO filing reveals where it really stands against Blinkit and Instamart. This and more in today’s ETtech Morning D...
Zepto overtakes Instamart in order count, trails Blinkit in scale and profitabilityFor the January-March quarter of FY26, Blinkit reported a net order value of Rs 14,386 crore, compared with Zepto’s calculated net order va...
India has a story to tell in single malts that is not borrowed from Scotland or Japan: Alcobrew’s Romesh PanditaIn a freewheeling chat, Romesh Pandita, Chairman and Managing Director, Alcobrew Distilleries India, highlights how Indian single malts are...
'Need to leave cricket behind & find sports that are relevant'Zee Entertainment is making a significant long-term bet on football. The company has secured FIFA media rights until 2034, including upcomi...
India Inc hikes prices, shrinks packs as Iran war squeezes marginsIndian businesses face mounting pressure from soaring oil, freight, and insurance costs. Companies are increasing prices and reducing produ...
Chitale vs Starbucks: Pune traveller shares how local heroes are challenging foreign brandsA viral video from Pune International Airport showcases local Maharashtrian brands like Chitale Bandhu and Ganesh Bhel standing alongside g...
AI, quick commerce are reshaping how India spends on advertising: WPP Media's Prasanth KumarIndia's advertising market will grow in 2026. Marketers face unprecedented volatility, juggling many challenges. Despite global tensions an...
Ola’s valuation crashes 99%; Snapchat India ad pushHappy Thursday! American investor Vanguard has slashed the fair value of Ola's parent company. This and more in today’s ETtech Morning Disp...
Snapchat’s India advertiser base jumps 10-fold in just two years: Pulkit TrivediSnapchat has significantly expanded its advertiser base in India tenfold over the past two years, with a threefold increase in recurring ad...
India’s audio streaming apps pivot to 'hybrid' model to drive paid subscriptionsThe landscape of audio streaming in India is undergoing a transformation with a dynamic hybrid model gaining traction. Services are blendin...
Manufacturing activity at 3-month high in May despite cost woesIndia's manufacturing sector saw strong growth in May, reaching a three-month high. Demand remained steady, boosted by infrastructure proje...
TV broadcasters may move Apex Court against Delhi HC ruling on advertisement capTV broadcasters plan to challenge a Delhi High Court ruling in the Supreme Court. The court upheld Trai's power to limit TV ads to 12 minut...
Zee to stream FIFA World Cup 2026 in IndiaZee Entertainment Enterprises has secured media rights for FIFA events in India until 2034. This includes the FIFA World Cup 2026 and 2030,...
India has 500 million gamers. Advertisers are still figuring out how to reach themIndia boasts a huge gaming audience of 517 million players. This market is growing fast, projected to reach nearly $4 billion by 2029. Conn...