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FIFA World Cup marketing spends in India may halve as brands stay awayThe FIFA World Cup has begun in India with minimal marketing buzz. Brands are hesitant due to poor match timings and late broadcast deals. ...
Zee Entertainment shares rise over 3% ahead of FIFA World Cup, Rs 2,300-crore fundraising plansZee Entertainment Enterprises' shares rose after its board approved raising at least Rs 2,300 crore to fund strategic initiatives and bolst...
Zee puts FIFA World Cup behind paywall to grow subscriber baseZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subsc...
Psychology says a woman's 60s aren't the decade when she withdraws from the world; they're the first decade when every role that defined her loosens, and her inner self finally has space to breatheNew research reveals women's self-esteem reaches its peak in their 60s. This period brings a calm confidence as life's demands lessen. Wome...
'Need to leave cricket behind & find sports that are relevant'Zee Entertainment is making a significant long-term bet on football. The company has secured FIFA media rights until 2034, including upcomi...
Putin faces rival visions of war and peace at Russia's 'Davos'Russia's future is debated at a key investment forum amidst the Ukraine war. Some leaders push for continued global confrontation with the ...
Shubha Poonja divorce: Bigg Boss Kannada actor and husband Sumanth Billava approach court to end four-year marriage, says reportsPopular Kannada actress Shubha Poonja and her husband Sumanth Billava have reportedly approached a family court for divorce. The couple, ma...
Will the Nancy Guthrie case finally be cracked? Here's what an expert says about the next the move that could expose the suspectThe FBI is reportedly considering new technological tools to advance the Nancy Guthrie case, potentially focusing on video forensics, signa...
Amazon's Ring sued over facial recognition feature, latest privacy concern for doorbell makerA Virginia resident is suing Amazon for privacy violations, alleging its Ring doorbell cameras, specifically the "Familiar Faces" feature, ...
Zee secures FIFA World Cup broadcasting rightsZee Entertainment Enterprises has acquired media rights for the FIFA World Cup 2026 and 2030 in India. This move signals Zee's re-entry int...
Mirror, mirror who’s the most visible of them all?AI search is reshaping online discovery. Brands are shifting their content strategies to ensure visibility within AI answers and recommenda...
Markets poised for a positive run if geopolitical risks ease: Ambareesh BaligaMarket veteran Ambareesh Baliga sees Indian equities well-positioned if geopolitical tensions ease and macro conditions remain supportive. ...
Are you creating a SIP portfolio that no one is watching? Scattered investments to unclaimed SIPs, here's how to fix housekeeping riskAt least once a year, pull a consolidated account statement to see everything in one go: check for overlap across schemes; flag any fund tr...
2,400,000,000,000: Chinese are smoking nearly half of world's totalChina's cigarette consumption has surged by 39% between 2003 and 2023, contrasting with a global decline. Despite fewer young smokers, low ...
Ad slowdown dulls impact of HC relief on TV landing page revenuesBroadcasters face a tough advertising market. The Kerala High Court's decision on TV ratings provides temporary relief for cable and DTH op...
US Supreme Court declined to hear Meta's challenge to Vermont social media addiction lawsuitThe US Supreme Court has refused to hear Meta's appeal. This allows a lawsuit against Meta's Instagram to proceed. Vermont's attorney gener...
India’s TV industry faces deeper pressure as viewers, advertisers move onlineIndia's television industry is facing significant challenges. Advertising demand is slowing, and fewer people are subscribing to pay-TV. Vi...