Advertisers bet on movie stars to stand out in IPL 2026 seasonCelebrity ads surged 34% during IPL 19, making up 61% of total ad volumes. This happened even as fewer advertisers participated. IPL remain...
18 Jun, 2026, 10.14 AM IST
ChatGPT’s market share dips below 50%: Key AI trends to knowHit by Google Gemini's continued expansion and Claude's recent growth, ChatGPT's share of the AI assistant market fell below 50% for the fi...
17 Jun, 2026, 01.58 PM IST
FIFA World Cup marketing spends in India may halve as brands stay awayThe FIFA World Cup has begun in India with minimal marketing buzz. Brands are hesitant due to poor match timings and late broadcast deals. ...
12 Jun, 2026, 12.35 AM IST
Zee puts FIFA World Cup behind paywall to grow subscriber baseZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subsc...
11 Jun, 2026, 01.08 AM IST
Physicswallah is ‘class’ apart, says DAM Capital after initiating with Buy rating. 3 reasons whyDAM Capital has initiated coverage on PhysicsWallah with a Buy rating, calling the ed-tech firm ‘a class apart’ and highlighting strong gro...
10 Jun, 2026, 03.57 PM IST
Meesho: Why Jefferies believes the stock could rally 34% from current levelsJefferies sees significant growth for Meesho. The brokerage initiated coverage with a 'Buy' rating and a target price of Rs 225. This sugge...
10 Jun, 2026, 11.26 AM IST
India has a story to tell in single malts that is not borrowed from Scotland or Japan: Alcobrew’s Romesh PanditaIn a freewheeling chat, Romesh Pandita, Chairman and Managing Director, Alcobrew Distilleries India, highlights how Indian single malts are...
09 Jun, 2026, 02.34 PM IST
JioHotstar says Dhurandhar The Revenge drew 50 million viewers in opening weekendJioHotstar's action film Dhurandhar The Revenge saw an extraordinary launch. It attracted 50 million viewers in its opening weekend, markin...
09 Jun, 2026, 11.56 AM IST
Zepto Q4FY26 revenue up 75% at Rs 7,498 crore, narrows loss to Rs 1,538 croreQuick commerce firm Zepto reported a 75% revenue surge to Rs 7,498 crore in Q4 FY26, while narrowing its loss to Rs 1,539 crore. The compan...
09 Jun, 2026, 01.49 AM IST
'Need to leave cricket behind & find sports that are relevant'Zee Entertainment is making a significant long-term bet on football. The company has secured FIFA media rights until 2034, including upcomi...
08 Jun, 2026, 06.14 PM IST
India Inc hikes prices, shrinks packs as Iran war squeezes marginsIndian businesses face mounting pressure from soaring oil, freight, and insurance costs. Companies are increasing prices and reducing produ...
08 Jun, 2026, 07.39 AM IST
Trai plan to regulate internet TV triggers pushback from OTT, broadcaster groupsIn a bid to regulate, India's telecom authority TRAI is exploring potential guidelines for online television services, sparking a backlash ...
06 Jun, 2026, 07.28 PM IST
AI, quick commerce are reshaping how India spends on advertising: WPP Media's Prasanth KumarIndia's advertising market will grow in 2026. Marketers face unprecedented volatility, juggling many challenges. Despite global tensions an...
04 Jun, 2026, 10.22 AM IST
'Hero will benefit if fuel efficiency is top of mind': Hero MotoCorp CEOHero MotoCorp reports no domestic demand slump despite global challenges. The company is aggressively expanding its operations. CEO Harshav...
04 Jun, 2026, 12.30 AM IST
Uttar Pradesh RERA cautions against panic buying of homes, says sufficient inventory available for saleUttar Pradesh real estate regulator RERA reveals over 1.15 lakh housing and commercial units are available for sale across the state. Buyer...
03 Jun, 2026, 05.04 PM IST
India has 500 million gamers. Advertisers are still figuring out how to reach themIndia boasts a huge gaming audience of 517 million players. This market is growing fast, projected to reach nearly $4 billion by 2029. Conn...
01 Jun, 2026, 11.27 AM IST
Offshore betting ads growing despite ban on online money games: ASCIOffshore betting promotions are proliferating across India, despite the government's crackdown on online gambling and its related advertise...
30 May, 2026, 12.33 AM IST