Searched for
ADVERTISING BUDGET
Zee puts FIFA World Cup behind paywall to grow subscriber baseZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subsc...- Zee Entertainment to raise $241 million for stategic initiativesZee Entertainment is all set to gather 23 billion rupees to fuel its ambitious business strategies, following a significant win in securing...
- FIFA 2026: Brokerages bet on sector winners as soccer World Cup set to kick offThe 2026 FIFA World Cup will bring billions to host nations. Analysts expect a surge in spending on hotels, airlines, and retail. Beer sale...
- She built an entire department by herself, then discovered a new hire would earn $30K more; what she did 'professionally' during an all-hands meeting left the company stunnedA workplace story shared on Reddit has gone viral after a woman who built an entire department reportedly used a company all-hands meeting ...
- India Inc hikes prices, shrinks packs as Iran war squeezes marginsIndian businesses face mounting pressure from soaring oil, freight, and insurance costs. Companies are increasing prices and reducing produ...
- Chitale vs Starbucks: Pune traveller shares how local heroes are challenging foreign brandsA viral video from Pune International Airport showcases local Maharashtrian brands like Chitale Bandhu and Ganesh Bhel standing alongside g...
- AI, quick commerce are reshaping how India spends on advertising: WPP Media's Prasanth KumarIndia's advertising market will grow in 2026. Marketers face unprecedented volatility, juggling many challenges. Despite global tensions an...
- Uttar Pradesh RERA cautions against panic buying of homes, says sufficient inventory available for saleUttar Pradesh real estate regulator RERA reveals over 1.15 lakh housing and commercial units are available for sale across the state. Buyer...
- Zee secures FIFA World Cup broadcasting rightsZee Entertainment Enterprises has acquired media rights for the FIFA World Cup 2026 and 2030 in India. This move signals Zee's re-entry int...
- Mirror, mirror who’s the most visible of them all?AI search is reshaping online discovery. Brands are shifting their content strategies to ensure visibility within AI answers and recommenda...
- Assam govt suspends distribution of ration items for two months due to interim budgetAssam has temporarily halted the distribution of subsidized pulses, sugar, and salt under its public distribution system for two months, ef...
- Hollywood, Bollywood and AI: Who controls storytelling now?The landscape of entertainment is undergoing a dramatic transformation, thanks to artificial intelligence. Enhanced AI technologies are now...
- Global firms use AI at Indian hubs to bring more ad work in-houseGlobal companies are using AI in India to create advertisements. This technology helps them produce images and videos faster. Companies lik...
- Ad slowdown dulls impact of HC relief on TV landing page revenuesBroadcasters face a tough advertising market. The Kerala High Court's decision on TV ratings provides temporary relief for cable and DTH op...
- India’s TV industry faces deeper pressure as viewers, advertisers move onlineIndia's television industry is facing significant challenges. Advertising demand is slowing, and fewer people are subscribing to pay-TV. Vi...
- FMCG sector to log 8-10% growth despite margin pressure: CrisilIndia's FMCG sector anticipates 8-10% revenue growth this fiscal. Price hikes will drive this expansion. However, volume growth is set to s...
- The AI blindspot: Layoffs are piling up, but where are the returns?Companies are cutting jobs to fund AI, but this strategy may not work. A global survey shows that reducing staff does not guarantee better ...
- Baidu results beat estimates as AI cloud surge offsets ad slumpBaidu has announced strong quarterly results, surpassing market expectations. The company's cloud computing services showed significant gro...
- No broadcaster for World Cup? What FIFA’s India standoff could really costAs FIFA gears up for the 2026 World Cup, it encounters a broadcasting conundrum in India. Following a surge in online viewership during the...
- AI, connected TV, programmatic buying reshape India’s digital ad marketIndia's digital advertising is transforming as artificial intelligence, programmatic buying, connected TV, and retail media are merging. Ma...
Load More
