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FIFA World Cup marketing spends in India may halve as brands stay awayThe FIFA World Cup has begun in India with minimal marketing buzz. Brands are hesitant due to poor match timings and late broadcast deals. ...- This Polish pianist turned a Nokia ringtone interruption into the most impressive moment of his live concertA viral video shows Polish pianist Waldemar Malicki brilliantly incorporating a Nokia ringtone into his concert. The unexpected interruptio...
- Peak XV rejigs Surge; Digital lenders power through slowdownHappy Monday! Peak XV Partners is rebooting Surge after executive exits and a broader strategy reset. This and more in today’s ETtech Morni...
- Quote of the day by Ogden Nash 'Marriage is the only known example of the happy meeting of the immovable object and the irresistible force' - A timeless lesson on how opposites coexist in married life by the American poetOgden Nash’s quote of the day compares marriage to the meeting of an “immovable object” and an “irresistible force,” humorously highlightin...
- The Devil Wears Prada 2 OTT release details: Anne Hathaway, Meryl Streep return for classic comedy-drama in new sequel. Where to watch?Nearly two decades after the original film became a global favourite, The Devil Wears Prada 2 has returned with Meryl Streep, Anne Hathaway...
- The AI blindspot: Layoffs are piling up, but where are the returns?Companies are cutting jobs to fund AI, but this strategy may not work. A global survey shows that reducing staff does not guarantee better ...
- Why building reputation capital is key to career growth and higher pay, explains QVerify's founder Devashish ChakravartySalary is Job 1. Reputation is Job 2. Most manage only one, says Devashish Chakravarty
- Big-budget campaigns show how AI companies are racing for relevance in IndiaAI giants are making a big splash in India. ChatGPT and Google Gemini are using TV and billboards to show how AI can solve everyday problem...
- Why US stock market surging big today on final day of April? Dow Jones, S&P 500 and Nasdaq all in green as Dow jumps record 500 points — Nvidia, Intel and Meta Platforms stocks crashUS stock market surging big today. Dow Jones, S&P 500 and Nasdaq rally as Dow jumps record 500 points. A powerful mix of blowout earnings, ...
- US stock market today: why Dow Jones crashing big while S&P 500 and Nasdaq are rising? Dow down by 200 points as oil surge, Fed jitters, and Big Tech earnings split market directionUS stock market today: Why Dow Jones Industrial Average falls while S&P 500 and Nasdaq Composite hold steady? US stock market today shows a...
- Why smart people choose wrong careers: Overconfidence, prestige traps, and 5 signs it’s time to switchBrilliant students often get stuck in careers, while average performers thrive. This happens because intelligence is an engine, not a drive...
- Mary Jane shoes return: Comfort meets power dressing in 2026The Mary Jane shoe, traditionally viewed as a practical choice, has undergone a stylish transformation. Now, it embodies a blend of sophist...
- Can Netflix afford to skip ads in India any longer?While most Indian streaming platforms have adopted hybrid ad-supported and subscription models due to high churn, Netflix remains an ad-fre...
- ‘Kya gajab ad hai’: Harsh Goenka moved by Dettol ad, says it will leave you in tears. WatchA Dettol advertisement has resonated deeply online after industrialist Harsh Goenka shared it, calling it moving. The ad depicts a quiet, f...
- Ceasefire deal brings relief to some in Iran, but Trump's threat to end a civilization still echoesA fragile ceasefire has brought quiet to Tehran after weeks of bombardment. Many Iranians are relieved but fear the conflict is not over. T...
- X may lose up to $75 million in revenue as more advertisers pull outInternal documents viewed by The New York Times this week show that the company is in a more difficult position than previously known and t...
- Indian Society of Advertisers issues advisory to membersThe advisory was sent to the Advertising Agencies Association of India (AAAI) and all members of Indian Society of Advertisers almost a wee...
- 3 corporations lose nearly Rs 100cr to illegal hoardings annuallyA civic official disclosed that the municipal corporations estimate the worth of outdoor advertisement revenue at Rs 250 crore, but they co...
- Canon may pull out IPL adsAs the crisis in Japan deepens, Canon India, a subsidiary of the Japanese imaging and optical products major, has pressed the panic button....
- Google pulls out of Yahoo advertising partnershipGoogle said that pressing ahead with the agreement risked not only a protracted legal battle but also damage to relationships with valued p...
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