Airtel debuts India's first immersive Virtual Reality ad at IMC 2022The ultra-fast low-latency 5G network ensures the 3D visuals and videos are life-like. Through this ad format, brands can offer their custo...
Airtel launches Wynk Studio to support independent artists; earmarks Rs 100 croreOn how Wynk Studio will help the artists, Nair explained that it will allow users to directly launch their music on the Wynk music app, whi...
Airtel Xstream reaches 2 million paid subscriber mark; to double down on regional content strategy"We are the fastest-growing OTT aggregator in India with two million paid subscribers," Adarsh Nair, CEO of Airtel Digital told PTI. Nair s...
Top 3 telecom companies make a play for ₹75,000 crore ad marketWhile Airtel and Jio launched their ad solutions products in 2021, Vi told ET exclusively that it will soon be entering the market as well....
Airtel eyeing 20 million new users for its paid OTTAirtel expects a revenue upside from partnerships as well as from distribution. But major OTT apps Netflix, Disney Hotstar and Amazon Prime...
Airtel unveils 'Xstream Premium'; eyes 20 mn paid users for stack of entertainment contentThe Airtel Xstream Premium offering aggregates content from 15 Indian and global video OTTs in one app, the company said in a statement.
Airtel launches Video Platform as a Service offering 'Airtel IQ Video'The company has already signed up three early customers, and is looking to onboard 50 customers more, that are in the pipeline. The new sol...
Airtel mulls investments in more new startups“Airtel accelerator today has six companies, and there are another 10 new companies that we are analysing to see if they can enter,” Nair t...
Airtel launches ad tech platform to tap $10 billion digital advertising market“Airtel Ads allows brands of all sizes to curate consent based and privacy safe campaigns to one of the biggest pool of quality customers i...
Bharti Airtel picks up 10% stake in WaybeoThe deal, which is a part of the Airtel Startup Accelerator Programme, would enable the 2011-founded Waybeo earn larger distribution reach,...
Airtel acquires stake in conversational AI startup VoicezenThe investment will give Airtel access to Voicezen’s technologies, which can be deployed across its customer touch points in multiple langu...
Airtel gives free access to e-book platform during lockdown"As India stays at home to support the government's efforts to contain the spread of Covid-19, readers can now access thousands of top book...
Airtel acquires stake in fitness startup Spectacom GlobalSpectacom is the second company to join the Airtel Start-up Accelerator Program after Bengaluru-based Vahan.
Airtel launches program to support startupsAirtel also announced the induction of Bengaluru based tech startup Vahan into its Startup Accelerator Program.
Airtel partners with HDFC Life to launch prepaid plan with insurance coverAirtel has launched a prepaid bundle that will come with in-built life insurance cover from HDFC Life Insurance.
Bharti Airtel names Adarsh Nair as Chief Product OfficerNair will be “custodian of Bharti Airtel’s digital products and platforms” and work closely with the leadership team and partners to identi...
Start up launches Kerala's First Radio Taxi serviceAt any given point, customers can access the tracking system online and know the actual real time location of the vehicle.