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WUNDERMAN THOMPSON
AMFI awards creative mandate to Concept CommunicationsAMFI has chosen Concept Communications for its creative advertising work. This follows a lengthy pitch process. The agency will refresh the...
Consumer use of AI in India is exciting for marketers: VML CEOVML's CEO, Jon Cook, states India is a key market for the company. India rapidly adopts AI and blends shopping, entertainment, and educatio...
JioCinema business head Ferzad Palia to step downFerzad Palia, the Business Head of JioCinema, is stepping down from his position after a long tenure at Viacom18. Palia played a crucial ro...
View: The death of J Walter Thompson is a larger historical brand lossThe rebranding of J Walter Thompson (JWT) to VML has caused astonishment and regret among veterans of JWT in India. JWT's history in India ...
Indians are the most impatient online shoppers in the world, shows reportIndians are the most impatient online shoppers in the world with nearly 38% of consumers expecting their deliveries to arrive in less than ...
PepsiCo India ends 30 years of partnership with WPPPepsiCo, maker of Pepsi and Mountain Dew drinks and Lays snacks, is among the bigger spenders on advertising. The impending change comes am...
WPP to realign Ford-exclusive advertising agency GTB IndiaGTB India managing partner Babita Baruah has been given a global role at group agency International Markets Group while its 100-plus employ...
CenturyPly announces use of nano technology in its manufacturing process to kill virusesThis has been tested and certified under Antiviral Efficacy Test as per ISO 21702:2019 - an international standard, by Biotech Testing Serv...
Green shoots emerge in ad worldDentsu Aegis Network APAC CEO and India chairman Ashish Bhasin said business has improved month-on-month since May. “The business was down ...
Advertising taglines loaded with 'hope' gain flavour during pandemicWith despair and doom all around, and people still stuck in their houses thanks to the coronavirus there's a seemingly a small ray of sunsh...
India Inc may keep 50% of employees in WFH modeOrganisations are framing long-term policies to enable almost half of employees to work from home.
Facebook hosts summit for creativity in mobile video advertisingFacebook's Thumbstoppers are stories that can stop thumbs from scrolling and evoke emotions with the potential of changing human behavior i...
Facebook hosts summit for mobile video advertisingFacebook said Thumbstoppers is aimed at inspiring the advertising and marketing community to create short-form mobile video ads that are bu...
Airtel signs up Leo Burnett in marketing pushAd agency to handle B2B, B2C services, replaces Wunderman Thompson
WPP Group India to bring its arms under one roofCampuses in Mumbai, Gurugram to facilitate better collaboration
Lions set to roar at Cannes from today66th edition of adfest starting with the promise of being more inclusive, diverse and enlightening than its predecessors.
Facebook India's Thumbstoppers initiative redefines video storytelling in less than 10 secondsSocial network has partnered with leading creative agencies to boost short-form video creativity.
J Walter Thompson, Wunderman merge India advertising businessWunderman Thompson chairman and group CEO (South Asia) Tarun Rai is overseeing the transition of what is the largest advertising group in t...
JWT-Wunderman merger is like pinning the tail on the donkey: Sir Martin SorrellSorrell said he’s ready for his third innings with S4 Capital and is looking at acquisition opportunities for India entry.
WPP to merge JWT with Wunderman to create new creative, data and tech agencyWPP said the new organisation will be distinctively positioned as a provider of end-to-end solutions –through creative, data, commerce, con...