India's fast-moving consumer goods sector faces a growth downgrade. The Gulf conflict is increasing costs for packaging and transport. This...

FMCG volume growth in urban markets edged up to 4.6% in 2025, surpassing rural growth which decelerated to 3.6%. This marks the first time ...

A new study reveals linear TV remains crucial for measurable ad outcomes in India, driving discovery and intent. Combining linear TV and di...

Indian households are changing their buying habits. Hair creme and noodles are now used by more people. This shows a shift from old staples...

Fast-moving consumer goods consumption is set for a 5% growth in early 2026. Strong economic indicators and rising demand are driving this ...

The FMCG sector is experiencing a strong rebound, with a 5% volume growth anticipated in the initial months of 2026. This surge is attribut...

Household product and grocery demand revived in Q2, with FMCG sales volume increasing 4.7% year-on-year. This resurgence, led by household ...

Prices of essential household and personal care items have remained largely stable over the past year, with demand primarily driven by smal...

A recent report indicates a significant rise in Indian household expenses. Average quarterly spending has increased from Rs 42,000 in 2022 ...

Indian households face rising expenses. A recent study shows a 14% increase in quarterly spending. Inflation is impacting essential categor...

Indian firms focus on rural areas for growth amidst US tariff concerns. Rural consumption exceeds urban for six quarters. Low inflation and...

Rural India is increasingly embracing affordable premium FMCG products, surpassing urban areas in consumption volume with a 51% share. This...

Indian urban parents are increasingly purchasing baby care products online, prioritizing chemical-free and premium options, especially in t...

Parle, an Indian brand, remains India's top FMCG brand for the 13th year. Parle-G biscuits drive its success with 8.6 billion CRPs. It main...

FMCG volume growth in India has slowed, primarily due to a deceleration in the food and beverage sector, exacerbated by food inflation. Urb...

Parle retained its top spot as India’s most chosen FMCG brand for the 13th year, with 8.6 billion Consumer Reach Points (CRPs), up 8%. Brit...

Demand for daily necessities experienced a slowdown, with volume growth dropping to 3.9% in the June quarter due to early rainfall affectin...