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WHATSAPP MONETISATION
For Meta AI, India tops the global charts: Will CathcartIndia leads globally in Meta AI's monthly active users on WhatsApp, with conversations surging post-Muse Spark launch. To enhance privacy, ...- India is facing a data obesity epidemic—as storage in phones fails to keep up with people’s voracious appetite for visualsIndia’s growing use of smartphones, AI tools and social media is driving a surge in demand for digital storage, with experts warning of a “...
- Meta launches business AI on WhatsAppMeta is launching AI business agents on WhatsApp in India to help small businesses automate customer interactions, boost sales, and operate...
- From care to commerce: How phydigital healthcare is turning patient programmes into big businessIndia's healthcare is changing. Value is moving from hospitals to patients' daily lives. A new 'phydigital' model combines physical and dig...
- Meta’s Threads surpasses 150 million daily active users, but monetisation remains a challengeMeta's Threads app now has 150 million daily users. Advertising is expanding globally on Threads and WhatsApp Status. However, Meta expects...
- UPI underdogs seek fair play; WhatsApp tightens scam defencesSmaller UPI players will meet NPCI to curb the growth of industry leaders PhonePe, Google Pay and Paytm. This and more in today’s ETtech To...
- Women don’t pause: Menopause is moving out of the shadows as women midlifers create conversations, content & community around itAnkita Wamburkar’s struggle with unexplained health issues—initially misdiagnosed—highlights a wider gap in menopause awareness. Her eventu...
- Whats(App) in a number? Usernames set to enter chat; global rollout likely in JuneWhatsApp is planning a major platform overhaul, introducing usernames and unique IDs instead of phone numbers, allowing users to send messa...
- Inside WhatsApp’s ad plan: What happens to privacy?Ads will appear exclusively in the ‘Updates’ tab on WhatsApp, which includes the Status and Channels features used by about 1.5 billion use...
- WhatsApp introduces first major advertising featuresWhatsApp will introduce advertising features. This marks a shift for the messaging platform. Meta aims to monetize WhatsApp's user base. Ne...
- Business messaging, WhatsApp engines of growth: Meta India Sandhya DevanathanBusinesses across the board are innovating and using WhatsApp to reach new audiences with sectors such as banking, e-commerce, gaming and s...
- WhatsApp partners with Razorpay, PayU to offer in-app shopping for Indian usersWhatsApp has announced new features to enhance the user experience with businesses. The platform has partnered with Razorpay and PayU to en...
- WhatsApp means business as monetisation plans take shapeFeatures soon to expand company's ambitious bet on WhatsApp Pay in India, said Meta India head Sandhya Devanathan.
- Knowing Brian Acton, creator of WhatsApp and its viral rival SignalSignal App is considered the gold standard for privacy by journalists and whistleblowers. WhatsApp, meanwhile, wants to share significantly...
- WhatsApp launches APIs for businesses to integrate and interact seamlessly with customersWhatsApp's Business for API will let companies send you confirmation messages for a cost.
- WhatsApp Business to make interaction with services easierWith the new app, the Facebook-owned company hopes that businesses will be able to establish direct contact with consumers seamlessly while...
- Free WhatsApp to branch out with paid business solutions to ride India's digital commerce playHighlighting the country's importance, Acton said WhatsApp hopes to contribute more to "India's vision for digital commerce in future".
- Commercial messaging will be big for us in 2017: WhatsAppWhatsApp had said it will stop charging USD 1 per year subscription fee to go completely free for its users across the world.
- WhatsApp races ahead: 500 million users, 700 million photos, 100 million videosWhatsApp CEO Jan Koum told Recode, a website that covers tech news, that of these 500 million users, around 48 million are based in India.
- WhatsApp buyout to help Facebook expand presence in IndiaFacebook CFO David Ebersman said the focus is now on growing the platform over the next five years.
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