Facebook launches new phase of its ‘More Together’ campaign in IndiaThis phase marks the first anniversary of Facebook’s consumer marketing journey in the country, a key strategic focus area for the company.
Brands put in strict internal guidelines to avoid social media backlashOver the last two years, as the reach of the internet has deepened, brands’ expenditure and approach to troll management on social media ha...
DAN elevates Sidharth Rao to Chairman of Happy mcgarrybowen and Dentsu WebchutneyIn his new role, Rao will continue to report to Anand Bhadkamkar, CEO, DAN India. He will work with Samarjit Choudhry, President, HMB India...
FCB Ulka strikes gold on final day of 2019 Cannes Lions FestivalLowe Lintas (for work on HULowned Lifebuoy), Mindshare (Lifebuoy), and Grey India (P&G’s Gillette) were the other Silver Lion winners this ...
India bags four bronze Cannes LionsIt is also the first time that a relatively young, Indian digital agency brand has had the most stellar performance at Cannes Lions.
India adds 4 silver Lions to its Cannes scorecardCampaigns for Hindustan Unilever’s Lifebuoy — ‘The Inflection Alert System’ by Mindshare and Lowe Lintas’ #HelpTheChildReach5 programme — f...
Cheers to 'The Barber Shop Girls'! Grey India scores the country's first Silver Lion at CannesThe award was won under the Entertainment Lions for Music category.
Why 'go big or go home' advice for entrepreneurs is total bunkumIn the startup world, for every successful Flipkart, there are a few hundred in the graveyard.
Dentsu Webchutney bags Uber’s digital dutiesDentsu Webchutney has won the duties for the India and South Asia region and the account will be operated out of the agency’s Bengaluru off...
The Immersion program with the digital specialistsDigital marketing circles were abuzz with excitement ever since Times Centre for Learning Ltd and Dentsu Aegis Network announced an exclusi...
LocalOye.com to ramp up hiring by year-endFrom a 25-member team in March this year, it intends to scale up employee strength to 500 by end October this year.
Flipkart Agrees That Its Ads ‘Aren’t Working’
13 Indians on jury of 62nd Cannes LionsJury members for other categories include Ashima Avasthi, creative director at BBC Worldwide, for Branded Content & Entertainment; Ashwini ...
Network18 sells 80% stake in Webchutney to Japanese firm Dentsu IndiaAnother digital agency bites the gold dust as Dentsu India group acquires 80% stake in Webchutney, one of the leading digital agencies.
- Dentsu in talks to buy out digital agency Webchutney
Japanese advertising agency Dentsu is in advanced talks to buy out leading digital advertising agency and consulting firm Webchutney.
- Create your own social webs to avoid privacy issues
40 web-based services have emerged over the last couple of years that allows you to build your own social sphere.
- Lenovo, TataSky, Cornetto, Happydent turn to viral ads
Webchutney, Media2win and Virtual Marketing are shifting focus to create online ad campaigns around animated viral videos. Advertisers go g...