Coke Studio & The Dewarists: Non-Bollywood music shows & original compositions gain traction in IndiaWith the launch of another TV show which looks beyond Bollywood songs, original compositions are slowly gaining acceptance in living rooms.
11 Aug, 2013, 04.00 AM IST
- Coca Cola to roll out 7.2 lakh cans featuring Sachin Tendulkar
Coca Cola India will roll out 7.2 lakh `golden cans' featuring batting maestro Sachin Tendulkar to commemorate his historic 100th internati...
25 Mar, 2012, 04.23 PM IST
- Nokia, HUL & Coke using innovative campaigns to connect with consumers through social networking
Being present in an unpredictable and innovate manner, being able to engage with consumers-as against talking down to them-and a thorough u...
01 Jun, 2011, 06.48 PM IST
- IPL IV: Coca Cola replaces PepsiCo as sponsor of two teams
Coca Cola has replaced rival PepsiCo as sponsors of Mumbai Indians and Kings XI Punjab in the fourth season of the T20 league.
06 Apr, 2011, 07.09 PM IST
- Digital platform draws advertisers' attention to IPL
As advertisers finalise plans to make the most out of the upcoming IPL, the digital medium is increasingly emerging as a favoured platform ...
06 Apr, 2011, 04.29 PM IST
- Top-level recast at Coca-Cola
Coca-Cola will move two senior Indian executives to emerging markets and bring two more back to India starting July, continuing a five-year...
24 Jun, 2010, 03.05 AM IST