BARC was being propelled as an alternate TV viewership measurement system to the incumbent, TAM Media Research.

A legal tussle could be brewing between private equity fund Everstone Capital and India’s second largest retail chain Future group on the r...

South Africa has great beaches, fabulous wildlife, fine dining… but it’s very third world in some stuff, just like us.

Consumer goods major Hindustan Unilever, the country’s biggest advertiser, is understood to have slashed advertising agency business margin...