The commercial shows a young man at a gym trying to get brownie points from a woman working out by saying how he's tired after having helpe...

Milind Soman was criticised for advertising vim liquid for males.

Soon, Sachin Tendulkar would join Kapil, with the tagline now stating that Boost was the secret of their energy. Virender Sehwag, M S Dhoni...

Hindustan Unilever Limited (HUL) announced that its Dapada factory, manufacturing home care products including Surf excel, Rin, and Vim, ha...

According to college authorities, random tests were conducted among 250 students staying at a hostel, who were exposed to the virus.

This initiative offers consumers an option to reuse their plastic bottles by refilling products from HUL's brands like Surf Excel, Comfort ...

The discovery that their genes make some people late risers yields the perfect excuse.

As a responsible marketer and member of ASCI, we have always complied with ASCI guidelines and recommendations. We will suitably modify the...

Strange are the ways of marketing. Brands, which are leaders nationally, trail other relatively smaller players in specific geographies.

The case portends to be a landmark if it charges a dog as an accessory to attempted murder further widening the concept of ‘person’ under t...

With the household supplies store, the category will now offer 40,000 products from 5000 Indian & international brands, Amazon said.

Tata Steel has confirmed plans to construct a new GBP 15 mn furnace at its South Yorkshire plant in the UK.

An ongoing marketing war between Reckitt Benckiser’s Dettol and HUL’s Vim and Lifebuoy over germ protection has gone nasty with both firms ...

HUL has launched a print ad that claims its Lifebuoy liquid soap gives better germ protection than the rival’s Dettol antiseptic formulatio...

In a first for Reckitt Benckiser, the launching commercial for its Dettol Kitchen dishwashing and kitchen cleaning gel shows rival Hindusta...

This would pit the 80-year-old Dettol directly against Vim, that has been dominating the dishwashing space for close to 100 years.

Hindustan Unilever, Henkel India and Proctor and Gamble have been pulled up by the advertising Standard Council of India (ASCI) for mislead...