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VIACOM18 SPORTS
Aditya Birla Group bets big on IPL boom, says media rights frenzy is far from overAditya Birla Group sees strong future growth for Indian sports. The group believes IPL media rights will keep increasing in value. This is ...
No broadcaster for World Cup? What FIFA’s India standoff could really costAs FIFA gears up for the 2026 World Cup, it encounters a broadcasting conundrum in India. Following a surge in online viewership during the...
Mega deals less likely, but media M&A show to stay strong in 2026Media and entertainment deals will remain strong in 2026. Transactions will focus on content, gaming, sports, and AI companies with intelle...
FIFA cuts India media rights price to $35 million, still no takers for World CupsFIFA is struggling to sell media rights for the 2026 and 2030 World Cups in India. The governing body has significantly reduced its asking ...
Viacom18 gets the right to broadcast Ultimate Table TennisUltimate Table Tennis (UTT) partners with Viacom18 to broadcast UTT 2024 in Chennai from August 22 to September 7. Matches can be streamed ...
Anil Jayaraj quits as CEO of Viacom18 SportsAnil Jayaraj, Viacom18's sports CEO, resigned after nearly three years. His departure coincides with Viacom18's merger with Star India unde...
FIH inks four-year media rights deal with Viacom18The International Hockey Federation (FIH) has signed a four-year media rights agreement with Viacom18, covering all FIH events except the F...
Viacom18 to provide multi-media coverage of SFA ChampionshipsViacom18’s portfolio is curated to engage fans in fresh ways and remove barriers to accessibility, affordability, and languages through dig...
Viacom18 acquires media rights for Ultimate Table Tennis S4As the exclusive media partner for Season 4, the company will televise the league on Sports18 in addition to streaming it on the JioCinema ...
Viacom18 acquires media rights to Olympic Games 2024 for $31 millionAccording to executives with knowledge of the matter, Viacom18 is believed to have paid roughly $31 million to bag the rights. The current ...
Viacom18 gets Olympic Games Paris 2024 broadcast rights for India, subcontinentIOC President Thomas Bach said through this partnership with Viacom18, fans across India and the subcontinent will be able to witness the m...
Viacom18 to shift sports content to JioCinemaThe company plans to make the JioCinema app the streaming destination for live sports. These include football leagues LaLiga (Spanish), Lig...
NBA ropes in Viacom18 for multi-year broadcasting tie-upCoverage will include weekly live games, NBA all-star, the NBA Play-in tournament, the NBA playoffs and the finals, it said adding the broa...
Viacom18 ropes in Anil Jayaraj to spearhead sports business“Viacom18 has just started building a strong sports portfolio and Anil will be joining us as CEO – Sports business,” the source confirmed.
Mukesh Ambani’s tryst with sports rights continues with Italian Serie AViacom18, the joint venture with American entertainment conglomerate ViacomCBS, has a clutch of entertainment channels in Hindi, English an...
Viacom18 rules out entering sports area in short-termViacom18 has said it is not keen on entering the sports broadcasting space in the short-term as the country does not have a strong sporting...
Viacom18 rules out entering sports area in short-termAs on an average, Indians spend only 4% of daily TV viewing time on sports whereas it is nearly 12.5 per cent in the US and the UK.