Emami to buy 60% stake in SkinKraft, Vedix parent IncNut for Rs 321 croreKolkata's Emami is set to acquire a significant 60% stake in IncNut Digital. This company is the driving force behind popular beauty brands...
10 Best Hair Serums in India for Stunning Shine and Enhanced Growth (2024)Unlock the secrets to flawless hair with this curated selection of the best hair serums. From taming frizz to promoting growth and adding i...
RPSG Capital Ventures announces close of second fund at Rs 550 croreRPSG Capital Ventures with Fund II has already invested in startups such as Supertails, Perfora, Rabitat and Headway. The investors of this...
Nestlé, Panasonic, Dabur & Wipro Consumer Care among cos planning to focus more on D2C marketingDespite low sales on the individual platforms, executives said they use their microsites as launch platforms, to collect consumer data, bui...
After meteoric rise, Ayurveda products losing momentumFor instance, the contribution of the herbal segment in oral care has remained at 28% for the past two calendar years, said industry execut...
Vedix enters body care segment and launches international operations in the US, UK, Canada and AustraliaThe ayurvedic firm has launched over half a dozen new products including body wash, lotion, oil and scrub. Vedix, has also launched its ope...
Vedix expands hair oils range, to compete with Emami, Marico and Mama EarthThe firm has launched hair oil, shampoo and mask, claiming the range is in effort to bring ayurveda in a modern format and customised for n...
Vedix expands value-add hair oils, to compete with Dabur, HUL and MaricoAyurveda beauty brand Vedix said it has expanded its hair care portfolio with base and booster oils in a market dominated by players such a...
Ayurveda beauty brand Vedix expands men care portfolioThe ayurvedic firm has launched skincare routine products that includes face wash, moisturizer and an overnight serum.
D2C ayurveda brand Vedix to launch month-long beauty festivalThe beauty festival will include deep discounts, flash sales on nearly half a dozen festival days such as Durga Pooja, Karwachauth, Dussehr...
Vedix to enter oil pulling segment, to compete with Dabur and Colgate“Our offering comes with a customised layer as Ayurveda teaches us. We have perfected blends of herbal extracts, essential oils and cold pr...
Vedix biz head's daily to-do list for mental wellness: 15-min meditation, journalingJatin Gujrati, an avid reader, blocks an hour every day to read.
Lockdown hair and anti-ageism have created a niche haircare segment that celebrates the greysAs per industry estimates, the market size for haircare in the 45+ age group is Rs 25,000-30,000 crore. Srikanth says that if one is to fol...
Personal care brand Vedix aims to clock Rs 500 crore revenue over the next five yearsVedix has already served a million customers and every month, the brand continues to add about 50,000 new customers, Vedix Business Head Ja...
Skin in the game: Beauty tech firms drive market makeoverSome major companies have sensed an opportunity and invested in beauty tech. Marico has picked up stake in Nykaa, while Colgate-Palmolive h...